# Digital HIV Renders Alexey Kashpersky’s Digital Render of the HIV Virus is Intensely Real By Paul Maccarone | Published 2013-08-05 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/digital-render References: [designtaxi](http://designtaxi.com/news/359697/Visually-Arresting-Digital-Rendering-Of-The-HIV-Virus/) & [mrriddick.cgsociety.org](http://mrriddick.cgsociety.org/gallery/) Graham Johnson and Arthur Olson got together with ‘Autodesk’ in order to have a competition that essentially asked artists to create either a video or an image that is a [digital render of the HIV virus](https://www.trendhunter.com/trends/hiv-care-innovation). The eventual winner of the competition was Alexey Kashpersky, a Ukrainian designer that put forth an absolutely breathtaking digital render of the virus. With such a microscopic virus, it was apparent that the render was going to need to be cast as if looking through the lens of a high-powered microscope or actually witnessing the virus from within the bloodstream. As such, Kashpersky had to first draw out his concept and then create more [3D renders using Z-Brush](https://www.trendhunter.com/trends/psychoroidcom). The contest is a great way to not only provide some absolutely [stunning renders](https://www.trendhunter.com/trends/neolocus1), but to also spread more awareness about the rampant HIV virus. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 55% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Science](https://www.trendhunter.com/science) ## Key Themes ### Key Themes Behind This Trend - **Digital Virus Renders:** The competition to create realistic digital renders of the HIV virus highlights the trend of using technology to visualize microscopic entities. - **Microscopic Visualization:** The use of high-powered microscopes and digital rendering techniques opens up opportunities for professionals in the field of scientific visualization. - **Awareness Campaigns:** Artistic competitions like this one create opportunities to raise awareness about important health issues, such as the HIV virus. ### Where This Applies - **Art and Design:** The field of art and design can leverage digital rendering techniques to create visually captivating representations of microscopic subjects. - **Biotechnology:** The biotechnology industry can benefit from advancements in microscopic visualization technology for research and development purposes. - **Public Health:** The public health sector can use art and design collaborations to create impactful awareness campaigns for health issues like HIV/AIDS. ## Related on Trend Hunter - [Thought-Provoking Interactive Installations](https://www.trendhunter.com/trends/antibodies-installation.md) - [Digital HIV Resource Centers](https://www.trendhunter.com/trends/hiv-resource-center.md) - [HIV Treatment Research Projects](https://www.trendhunter.com/trends/plantbased-molecules.md) - [Charitable AIDS-Focused Medical Scrubs](https://www.trendhunter.com/trends/hivaids-prevention.md) - [Traveling Virus-Themed Exhibitions](https://www.trendhunter.com/trends/traveling-exhibition-for-children.md) - [Immersive Digital Raves](https://www.trendhunter.com/trends/antibody-club.md) - [Interior Visualization Tools](https://www.trendhunter.com/trends/ai-home-render.md) - [Physics-Informed Digital Sculptures](https://www.trendhunter.com/trends/motion-sculpture.md) - [Global AI Art Contests](https://www.trendhunter.com/trends/canvas-of-the-future1.md)