# Dress Customization Platforms Ksenia Schnaider's Digital Dress Builder Makes Consumers the Tailor By Ksenia Schnaider | Published 2015-05-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/digital-dressbuilder References: [custom.kseniaschnaider](http://custom.kseniaschnaider.com/about/) In today's digital age, [online services](https://www.trendhunter.com/trends/costumeplay-ai) for [customizing clothes](https://www.trendhunter.com/trends/make-the-dot) are gaining more and more popularity and this digital dress builder is proof of that. European studio Ksenia Schnaider has taken the idea of such a service to a higher level. Created by prominent Russian graphic designer Anton Schnaider on a new publishing platform called Readymag, this service allows users to create up to 810 unique versions of a classic Ksenia Schnaider dress. The service allows users to select a silhouette, length, fabric, collar and sleeve style, and choose from 12 original glitched floral prints, or three plain colors. In a few clicks, you get your own Ksenia Schnaider dress tailored (using manual techniques), and then delivered to your door, no matter where in the world you live. There are no worries about sizes -- the dresses designed are made considering an [individual's measurements and body type](https://www.trendhunter.com/trends/fytted) peculiarities, so the approach is truly personal. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 52% | Activity: 76% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Online Customization Services:** The popularity of online services for customizing clothes is on the rise, creating opportunities for businesses to develop innovative platforms. - **Digital Dress Builders:** Digital dress builders, like Ksenia Schnaider's platform, are revolutionizing the way consumers engage with fashion by allowing them to design unique garments. - **Personalized Apparel Manufacturing:** The trend of personalized apparel manufacturing, where garments are tailored to individual measurements and body types, presents disruptive opportunities for the fashion industry. ### Industries Being Reshaped - **Fashion E-commerce:** The fashion e-commerce industry can leverage dress customization platforms to enhance the online shopping experience and offer unique products to customers. - **Apparel Manufacturing:** Apparel manufacturers can explore innovative techniques and technologies that enable efficient and personalized production processes to cater to the demand for customized garments. - **Graphic Design and Publishing:** The graphic design and publishing industry can create intuitive and user-friendly digital platforms that empower users to customize various products, expanding their market potential. ## Related on Trend Hunter - [Virtual Clothing Designers](https://www.trendhunter.com/trends/pocket-styler-studio.md) - [Custom Bridal Labs](https://www.trendhunter.com/trends/les-aimants.md) - [Dynamic Shape-Shifting Dresses](https://www.trendhunter.com/trends/primrose-dress.md) - [AI Virtual Try-On Tools](https://www.trendhunter.com/trends/dressup-ai.md) - [Size-Replicating Try-On Technologies](https://www.trendhunter.com/trends/google-shopping.md) - [AI-Powered Styling Experiences](https://www.trendhunter.com/trends/ai-powered-styling-experience.md) - [AI-Driven Fashion Platforms](https://www.trendhunter.com/trends/heybeauty.md) - [AI Virtual Try-On Tools](https://www.trendhunter.com/trends/outfit-changer-ai.md) - [AI Shopping Customization Tools](https://www.trendhunter.com/trends/zegna-x.md)