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# Score-Dependent Pizza Giveaways
DiGiorno is Giving Away Pizzas for the Super Bowl

By Riley von Niessen | Published 2021-02-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/digiorno
References: [goodnes](https://www.goodnes.com/digiorno/)

Ahead of the Super Bowl on February 7th, frozen pizza company [DiGiorno](https://www.trendhunter.com/trends/digiorno-doinks) announced that it would be launching a contest to give fans the chance to win a free pizza.

The contest is open to American football fans for the day of the game only. To enter, they'll have to keep a close eye on the score of the game. If the game's score is 3-14 or 14-3 at any point, the company will give away free pizza. When the score reflects these numbers, DiGiorno will Tweet a link that will give fans the chance to enter. Those who enter in time will be rewarded with a complimentary pizza while supplies last.

With the [free pizza contest](https://www.trendhunter.com/trends/large-margherita-pizzas), DiGiorno continues its Pi Score Promotion that first launched last year with much success.

Image Credit: DiGiorno

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 42% | Activity: 65% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Real-time Score-based Promotions:** Opportunity for other companies to create promotions based on real-time scores of popular events.
- **Social Media-driven Giveaways:** Social media platforms are a powerful way to engage with target audiences for giveaways.
- **Data-driven Marketing Campaigns:** Data analytics can provide insights into what types of promotions resonate best with target audiences.

### Industries Being Reshaped

- **Food & Beverages Industry:** Personalized promotions for customers where they periodically get a free product.
- **Marketing Industry:** Ad agencies can leverage these types of promotions as part of their marketing campaigns.
- **Social Media Industry:** Social media platforms can work to make it easier for brands to connect with their audiences and deliver targeted promotions.

## Related on Trend Hunter

- [Game-Changing Pizza Promotions](https://www.trendhunter.com/trends/digiorno-doinks.md)
- [Timely Pizza Promotion Incentives](https://www.trendhunter.com/trends/dominos-pizzas.md)
- [Frozen Pizza Sweepstakes Promotions](https://www.trendhunter.com/trends/31-days-of-digiorno-sweepstakes.md)
- [Game-Day Score-Inspired Giveaways](https://www.trendhunter.com/trends/its-a-10.md)
- [Football-Themed Pizza Promotions](https://www.trendhunter.com/trends/little-caesars1.md)
- [Promotional Pizza Roll Deliveries](https://www.trendhunter.com/trends/totinos-pizza-rolls.md)
- [Convenience Store Pizza Promotions](https://www.trendhunter.com/trends/7eleven-pizza-promotions.md)
- [Rewarding Game Pizza Promotions](https://www.trendhunter.com/trends/pizza-before-the-hut.md)
- [Free Pizza Promotions](https://www.trendhunter.com/trends/edmonton-hockey-team.md)
