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# Prepackaged Junk Food Combos
DiGiorno Frozen Pizza Comes With Chocolate-Chip Cookies

By JDurhamII | Published 2011-02-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/digiorno-pizza-nestle-cookies
References: [theawesomer](http://theawesomer.com/pizza-cookies/84560/) & [calorielab](http://calorielab.com/news/2011/01/25/digiorno-pizza-and-boneless-wyngz-combo-picks-up-where-taco-bell-meat-left-off/)

Frozen pizza brand DiGiorno has released a combination pack that includes Nestle cookie dough with its frozen pies. While I’m not sure pizza goes well with cookies, this is an amazing marketing plan for children: What busy professional mom wouldn’t love the idea of putting one box of items into the oven that the children would enjoy? Also in the works is a combo box with pizza and chicken wings -- the ultimate indulgence for anyone looking to enjoy two of life’s pleasures.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 7% | Activity: 45% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Combination Packs:** The trend of combining different products in one package creates convenience and variety for consumers.
- **Indulgent Food Pairings:** Pairing unlikely food combinations, such as cookies and pizza or pizza and chicken wings, can create unique and indulgent experiences for consumers.
- **Marketing to Busy Parents:** Creating prepackaged combo meals that are easy and enjoyable for children taps into the market of busy professional parents.

### Sectors Adopting This

- **Frozen Food:** The frozen food industry can capitalize on the trend of combination packs by offering more diverse and convenient meal options.
- **Snack Food:** Snack food brands can explore the trend of indulgent food pairings to create unique and memorable snacking experiences for consumers.
- **Convenience Food:** Convenience food companies can target busy parents by offering prepackaged combo meals that are quick and appealing for children.

## Related on Trend Hunter

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- [Ranch-Flavored Frozen Pizzas](https://www.trendhunter.com/trends/digiorno-and-hidden-valley-ranch.md)
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- [Pizza-Style Cookie Recipes](https://www.trendhunter.com/trends/pizza-cookie.md)
- [Cheese-Packed Crust Pizzas](https://www.trendhunter.com/trends/digiorno-fully-stuffed-crust-pizza.md)
- [Chocolate-Stuffed Pizza Crusts](https://www.trendhunter.com/trends/chocolate-chip-pizzert.md)
- [Group-Friendly Frozen Pizzas](https://www.trendhunter.com/trends/digiorno-extra-large.md)
- [Frozen Wood-Fired Pizzas](https://www.trendhunter.com/trends/digiorno-wood-fired-style-crust-pizza.md)
- [Dipping-Friendly Ice Cream Pizzas](https://www.trendhunter.com/trends/ice-cream-fondue-pizza.md)
