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# Seductive Soda-Packaging Makeovers
Chantal Thomas Gives Diet Coca-Cola a Steamy Valentine’s

By Malika Renee Butss | Published 2014-01-31 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/diet-cocacola
References: [luxurytrump](http://luxurytrump.com/winedine/valentines-day-diet-coke-can-chantal-thomass/) & [wwd](http://www.wwd.com/fashion-news/fashion-scoops/diet-coke-unveils-can-by-chantal-thomass-7369929/slideshow)

While others are fretting over their Valentine’s Day attire, [Diet Coca-Cola](https://www.trendhunter.com/trends/diet-cherry-coke) has a brand new look courtesy of designer Chantal Thomas.

Valentine's Day is the biggest date night of the year, and Chantal Thomas acknowledges it with a [limited edition Diet Coca-Cola design](https://www.trendhunter.com/trends/pepsi-wild-cherry-cream) that will have all the other soda’s popping their lids when it’s placed upon the shelves. The [French lingerie designer](https://www.trendhunter.com/trends/for-love-and-lemons-1) gave the can a makeover exposing all its most sexy bits. The new Coca-Cola can now sports a heart-shaped black ribbon with Chantal Thomas Paris printed in pink on a silver lace background.

This sexy soda can is definitely the perfect beverage to be seen with on all on your dates.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 40% | Activity: 14% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Seductive Soda Packaging:** The redesign of Diet Coca-Cola by Chantal Thomas demonstrates the potential for seductive and eye-catching packaging in the beverage industry.
- **Limited Edition Collaborations:** The partnership between a lingerie designer and a beverage company highlights the trend of limited edition collaborations, presenting opportunities for cross-industry partnerships.
- **Brand Personalization:** Chantal Thomas's design showcases the demand for personalized branding, encouraging brands in various industries to explore ways to connect with consumers on a deeper level.

### Sectors Adopting This

- **Beverage:** The seductive soda packaging trend presents an opportunity for beverage companies to enhance their brand image and attract consumers with visually appealing and unique packaging designs.
- **Fashion & Lifestyle:** The collaboration between a lingerie designer and a beverage company demonstrates the potential for partnerships between fashion/lifestyle brands and other industries to create limited edition products and generate buzz.
- **Marketing & Advertising:** The concept of brand personalization showcased in the Diet Coca-Cola redesign offers opportunities for marketing and advertising agencies to help brands create more personalized and appealing campaigns.

## Related on Trend Hunter

- [Sugar-Free Valentine's Day Sodas](https://www.trendhunter.com/trends/dr-pepper-zero-sugar-cherry-crush.md)
- [Retro Cherry Colas](https://www.trendhunter.com/trends/diet-cherry-coke.md)
- [Beer Glass-Themed Chocolates](https://www.trendhunter.com/trends/chocolate-chalices.md)
- [Nostalgic Soda Flavors](https://www.trendhunter.com/trends/diet-coke-retro-lime.md)
- [Romantic Specialty Candy Gifts](https://www.trendhunter.com/trends/chocolove-valentines-day.md)
- [Romantic Drinking Accessories](https://www.trendhunter.com/trends/gintimates.md)
- [Valentine's Day Intimates](https://www.trendhunter.com/trends/love-lemons.md)
- [Break-Encouraging Soda Branding](https://www.trendhunter.com/trends/diet-coke-break.md)
- [Valentine’s Day-Themed Candy Boxes](https://www.trendhunter.com/trends/love-letters-a-candy-tasting-collection.md)
