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# Remixed Geometric Sodas
These Redesigned Diet 7Up Cans Boasts Angular Patterns and Pastel Colors

By Ady Floyd | Published 2015-08-20 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/diet-7up
References: [packageinspiration](http://www.packageinspiration.com/7up-diet.html/) & [behance.net](https://www.behance.net/ang3Lina)

Serbian designer Angelina Radovanovic created a logo and [package redesign](https://www.trendhunter.com/trends/modern-can) for [diet 7Up cans](https://www.trendhunter.com/trends/7up-pink-lemonade). The soda cans feature a geometric pattern that resembles a three-dimensional print. The cans also feature light pastel colors to emphasize the diet drinks as a lighter beverage choice.

The cans in this project present three unique flavors that include regular diet 7Up, a cherry flavor and an apple flavor. The regular diet soda can is displayed in a light blue color while the the cherry flavor uses blush pink hues. Lastly, the apple flavor is represented by a light green color that is reflective of its ingredients.

The cans use the same geometric pattern design to create a cohesive flow among the entire series. The only difference between the simple, yet elegant cans is designer Angelina Radovanovic's use of varying hues.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 55% | Activity: 29% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Geometric Packaging Design:** Opportunity for companies to innovate their product packaging with eye-catching geometric patterns.
- **Pastel Color Schemes:** Opportunity for companies to adopt light pastel colors in their branding to convey a sense of freshness and healthiness.
- **Flavor Variety:** Opportunity for companies to expand their product offerings by introducing unique flavors and corresponding packaging designs.

### Sectors Adopting This

- **Beverage Industry:** Disruptive innovation opportunity for beverage companies to revamp their product packaging and introduce new flavors.
- **Graphic Design Industry:** Opportunity for graphic design companies to offer their expertise in creating visually appealing geometric patterns and pastel color schemes to enhance brands' packaging.
- **Food and Beverage Packaging Industry:** Opportunity for packaging companies to develop innovative and attractive packaging solutions for the food and beverage industry, incorporating geometric patterns and pastel colors.

## Related on Trend Hunter

- [Adventure-Inspired Soda Cans](https://www.trendhunter.com/trends/destinos-venezuela.md)
- [Youthfully Vibrant Sodas](https://www.trendhunter.com/trends/mirinda.md)
- [Halloween Carbonated Drink Packaging](https://www.trendhunter.com/trends/halloweenthemed-carbonated-drink-packaging-tango-and-7ups-twolitre-packs-ge.md)
- [Adventurously Reimagined Logo Designs](https://www.trendhunter.com/trends/reimagined-logo-desgin.md)
- [Pastel-Hued Energy Drink Packaging](https://www.trendhunter.com/trends/rockstar-energy-rebranding.md)
- [Colorful Kombucha Branding](https://www.trendhunter.com/trends/colorful-kombucha-branding.md)
- [Reinvented Cherry-Flavored Sodas](https://www.trendhunter.com/trends/pepsi-wild-cherry-cream.md)
- [Soda Can Revamps](https://www.trendhunter.com/trends/functional-beverage-olipop.md)
- [Mountain-Inspired Soda Rebrandings](https://www.trendhunter.com/trends/mountain-dew-2.md)
