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# Therapeutic Diabetic Teas
Mana's Anti-Diabetic Green Tea Boasts a Simple, Pure Packaging Scheme

By Laura McQuarrie | Published 2018-11-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/diabetic-tea
References: [packagingoftheworld](https://www.packagingoftheworld.com/2018/10/mana-tea.html)

'Mana' is a therapeutic, [diabetic tea](https://www.trendhunter.com/trends/med-bev-variety-pack) that takes the form of a special [green tea](https://www.trendhunter.com/trends/lightly-sweetened-green-tea) from China that is beneficial for those with diabetes. To communicate the core benefits of the product, Mana opted for a fresh and clean packaging design that emphasizes the purity of the product, as well as its eco-friendly nature.

The outer packaging for the product makes the most of a cardboard material printed with a simple flower design, while the tea boxes also integrate a colored version of this design detail. The [minimalist packaging](https://www.trendhunter.com/trends/redesigned-retail-packaging) for the product reiterates the therapeutic, anti-diabetic qualities of the tea, making it a targeted tea beverage with benefits for a specific consumer segment.

Mana exemplifies how a functional consumable can be formulated and branded to help people alleviate a specific health ailment.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 34% | Activity: 36% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Therapeutic Diabetic Teas:** Opportunity for businesses to develop and market teas that target specific health conditions like diabetes.
- **Clean Packaging Designs:** Disruptive innovation opportunity to create minimalist packaging designs that communicate product benefits and appeal to specific consumer segments.
- **Functional Consumables:** Potential for businesses to create functional consumables that help alleviate specific health ailments and cater to niche consumer needs.

### Who This Affects Most

- **Tea Industry:** Opportunity for tea companies to tap into the growing market demand for therapeutic teas that promote health and wellness.
- **Packaging Industry:** Opportunity for packaging companies to develop clean and minimalistic designs that effectively communicate product features and attract specific consumer segments.
- **Health and Wellness Industry:** Potential for businesses to enter the health and wellness industry by developing functional consumables that address specific health conditions and meet the needs of niche consumer groups.

## Related on Trend Hunter

- [Cigarette-Style Tea Boxes](https://www.trendhunter.com/trends/und.md)
- [Vibrantly Re-Designed Tea Packaging](https://www.trendhunter.com/trends/chay-tea.md)
- [Rebranded Fizzy Tea Packaging](https://www.trendhunter.com/trends/teakoe.md)
- [Purpose-Driven Eco Teas](https://www.trendhunter.com/trends/humanitea.md)
- [Playful Tea Packaging](https://www.trendhunter.com/trends/onetotea.md)
- [Vibrant Summer Packaging Designs](https://www.trendhunter.com/trends/first-harvest-green-tea.md)
- [Beautifying Collagen-Rich Teas](https://www.trendhunter.com/trends/damazonia-beauty-tea.md)
- [Immunity-Enhancing Teas](https://www.trendhunter.com/trends/immunity-tea.md)
- [Functionally-Focused Teas](https://www.trendhunter.com/trends/real-good-tea.md)
