# Diabetic-Friendly Drink Mixes Med-Bev's Zero-Sugar Drink Mix Delivers Hydration and Immune Support By Laura McQuarrie | Published 2024-05-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/diabetic-friendly-drink-mix References: [med-bev](https://www.med-bev.com/)  [Med-Bev's](https://www.trendhunter.com/trends/med-bev-variety-pack) Natural Diabetic-Friendly Drink Mix is a flavorful and functional solution for people who need to manage their blood sugar and want to do so without compromising on flavor or convenience. The zero-sugar, 10-calorie drink mix boasts a scientifically formulated recipe that delivers diabetic-friendly hydration with [essential nutrients and electrolytes](https://www.trendhunter.com/trends/true-lemon-wellness). The low-sodium, plant-based immune support mix made without artificial ingredients is ready to stir into water and sip in refreshing Berry Lemonade, Limeade or Peach Iced Tea flavors. Med-Bev brought on [Baltimore](https://www.trendhunter.com/trends/tropical-smoothie-cafe-mermaid-style) tight end Mark Andrews—who manages diabetes while playing at the highest level of professional football—as a collaborative partner and spokesperson for its Natural Diabetic-Friendly Drink Mix. In support of the company's commitment to nutrition and hydration, Andrews has taken an equity position in the company. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 34% | Activity: 43% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Diabetic-friendly Drink Mixes:** Innovative beverage solution catering to diabetic individuals seeking flavorful hydration and immune support without added sugars. - **Zero-sugar Formulations:** Revolutionizing beverage industry by offering zero-sugar drink mixes with essential nutrients and electrolytes suitable for diabetic consumers. - **Celebrity Collaboration Partnerships:** Creating unique brand associations by collaborating with personalities like professional athletes for diabetic-friendly product endorsements. ### Who This Affects Most - **Beverage Industry:** Opportunity for beverage companies to develop diabetic-friendly products that prioritize health benefits and convenient consumption. - **Nutritional Supplements Sector:** Potential for growth in the market for diabetic-friendly nutritional supplements focusing on zero-sugar formulations and immune support. - **Brand Marketing Sector:** Advancements in brand marketing strategies through celebrity partnerships to promote products catering to specific health-conscious consumer segments. ## Related on Trend Hunter - [Diabetic-Friendly Hydration Mixes](https://www.trendhunter.com/trends/med-bev-variety-pack.md) - [Zero-Sugar Hydration Mixes](https://www.trendhunter.com/trends/lmnt-variety-pack.md) - [Diabetic-Friendly Electrolyte Mixes](https://www.trendhunter.com/trends/probiomlyte-strawberry.md) - [Fortified Hydration Drink Mixes](https://www.trendhunter.com/trends/dripdrop-zero-sugar-plus.md) - [Blood Sugar Control Refreshments](https://www.trendhunter.com/trends/a1c-drinks.md) - [Asian-Inspired Zero-Sugar Drinks](https://www.trendhunter.com/trends/mizu-lab-electrolyte-mix.md) - [Lychee-Flavored Electrolyte Mixes](https://www.trendhunter.com/trends/zero-sugar-electrolyte-mix.md) - [Daily Hydration Drink Mixes](https://www.trendhunter.com/trends/hydration-drink-mixes.md) - [Functional Hydration Drink Mixes](https://www.trendhunter.com/trends/celsius-hydration.md)