# Stark Yeti-Inspired Fashion The 'Deu Branco' Editorial Features Fluffy, Mountain-Ready Styles By | Published 2013-07-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/deu-branco References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2013/06/deu-branco-ava-smith-by-zee-nunes-for.html) & [voguebrasil.tumblr](http://voguebrasil.tumblr.com/voguebrasil) 'Deu Branco,' the latest editorial for [Vogue](https://www.trendhunter.com/trends/forever-care) Brasil, features some absolutely stunning winter fashion styles that evoke a furry, mythological creature -- the yeti. Modeled by the stunning Ava Smith, these styles exist solely in a stark, white color palette, giving them a crisp, clean feel. One of the most memorable ensembles featured in 'Deu Branco' consists of an adorable, fluffy white long-sleeved dress. Its individual hairs blow in the wind as Smith poses, giving her an animalistic look. The dress is complemented by a pair of metallic, silver and white sneakers topped with white, furry leg warmers. The entire look is topped off with a white headband. The resulting ensemble looks almost like a cross between a tennis outfit and a yeti-inspired style, and is absolutely perfect for a mountain vacation. With these looks, Vogue Brasil has demonstrated that mountain vacations, no matter how cold, can remain fashionable and fierce. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 18% | Activity: 30% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Fluffy Fashion:** Disruptive innovation opportunity: Develop clothing lines that incorporate fluffy materials and textures for a unique and stylish look. - **Mythological-inspired Styles:** Disruptive innovation opportunity: Create fashion collections inspired by mythological creatures, providing consumers with a sense of fantasy and creativity. - **Winter White Palette:** Disruptive innovation opportunity: Design winter fashion lines that focus on crisp, clean, and all-white color palettes, offering a modern and sleek alternative to traditional winter wear. ### Sectors Adopting This - **Fashion:** Disruptive innovation opportunity: Explore partnerships with brands and designers to create collaborative collections that push the boundaries of traditional fashion. - **Travel and Tourism:** Disruptive innovation opportunity: Develop specialized vacation packages tailored to fashion-conscious travelers looking for unique mountain vacation experiences. - **Editorial and Photography:** Disruptive innovation opportunity: Collaborate with fashion magazines and photographers to create visually captivating editorial pieces that showcase innovative fashion concepts. ## Related on Trend Hunter - [Colorfully Patterned Bold Skiwear](https://www.trendhunter.com/trends/ski-collection-1.md) - [Luxe Après-Ski Collections](https://www.trendhunter.com/trends/veronica-beard-apres-ski.md) - [Rugged Winter-Ready Apparel](https://www.trendhunter.com/trends/winter-collection-2.md) - [Alpine Couture Luxe Capsules](https://www.trendhunter.com/trends/lv-ski-2025.md) - [Fashion-Forward Ski Series](https://www.trendhunter.com/trends/ski-collection.md) - [Alpine Couture Capsules](https://www.trendhunter.com/trends/the-north-face-and-cecilie-bahnsen.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Opulent Cozy Skiwear Capsules](https://www.trendhunter.com/trends/fusalp.md) - [Luxe Slope-Ready Fashion Capsule](https://www.trendhunter.com/trends/skiwear-collection.md)