# Pandemic-Fighting Backpacks These Designers Against Aids 2012 Eastpak Bags are Quirky and Bold By Jana Pijak | Published 2012-03-19 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/designers-against-aids-2012-eastpak References: [coutequecoute.blogspot](http://www.coutequecoute.blogspot.ca/2012/03/eastpak-artist-studio-x-designers.html) & [artiststudio.eastpak](http://artiststudio.eastpak.com/) These Designers Against Aids 2012 Eastpak bags are quirky, imaginative and personality-filled. Featuring the work of 130 of the world’s edgiest artists, this creative collection includes over 200 recreations of Eastpaks classic Padded Pak’r. Painters, sculptors, street artists, musicians, fashion designers and celebrities are all taking part in this bold project, creating dynamic accessories that turn heads while raising awareness to a deadly disease. A one-of-a-kind take on a [classic backpack shape](https://www.trendhunter.com/trends/fjallraven-kanken-koncept), these dynamically designed pieces are distinctive and expressive. The epitome of creativity, these custom creations are sold with all proceeds going to [raise HIV/Aids awareness](https://www.trendhunter.com/trends/hivaids-prevention). Fusing art and fashion, these Designers Against Aids 2012 Eastpak bags bring imaginative minds together to innovate and create wearable art pieces that bring attention to an ongoing and vital cause. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 90% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Quirky and Bold Bags:** Opportunity for designers to create unique and expressive accessories that merge art and fashion to raise awareness for important causes. - **Wearable Art:** Opportunity for artists and designers to collaborate and create custom backpacks that serve as creative expressions and support charitable initiatives. - **Raising Hiv/aids Awareness:** Opportunity for organizations and brands to use creativity and fashion to bring attention to the ongoing issue of HIV/Aids and generate proceeds for vital causes. ### Industries Being Reshaped - **Fashion Design:** Fashion designers can explore collaborations with artists to create one-of-a-kind accessories that merge art with functionality. - **Art and Design:** Artists can leverage their creative talents to design unique backpacks that serve as wearable art pieces and support charitable initiatives. - **Non-profit Organizations:** Non-profit organizations can use innovative collaborations between artists, designers, and brands to raise awareness for important causes and generate funds to support their missions. ## Related on Trend Hunter - [American Artist Bag Capsules](https://www.trendhunter.com/trends/eastpak-launched.md) - [Sleek Modern Bag Collections](https://www.trendhunter.com/trends/trompe-loeil-bags.md) - [Artistically Adorned Backpacks](https://www.trendhunter.com/trends/artlifting.md) - [Upcycled Surf Kite Backpacks](https://www.trendhunter.com/trends/edgy-kids-brand.md) - [Carry Gear Collaborations](https://www.trendhunter.com/trends/the-dime-x-eastpak-collection.md) - [Upcycled Bag Collabs](https://www.trendhunter.com/trends/freitag-x-tudes-studio.md) - [Earbud-Inspired Backpack Designs](https://www.trendhunter.com/trends/airpack-backpack.md) - [Collaborative Luggage Bags](https://www.trendhunter.com/trends/stylish-suitcases.md) - [Urbanite EDC Backpack Designs](https://www.trendhunter.com/trends/kifaru-backpacks.md)