# Fashionable Santa Cards Joint London's Christmas Cards Show Off Designer Santa Claus Outfits By Laura McQuarrie | Published 2014-12-15 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/designer-santa-claus References: [designerxsanta](http://designerxsanta.com/) This Christmas, Joint London envisioned Saint Nick turning in his tired old red and white suit for a more designer Santa Claus look. The Designer x Santa cards feature the holiday icon wearing garments by renowned fashion brands like Saint Laurent, [Acne Studios](https://www.trendhunter.com/trends/moonmin), Rick Owens and Raf Simons. Rather than donning the traditional suit, these versions of Santa Claus imagine him as hip and youthful with sneakers, scarves, vibrantly printed garments and other [casual street clothes](https://www.trendhunter.com/trends/anti-social-social-club-sanrio). In some cases, Santa even has his beard and hair dyed jet black, or he shows off some tough tattoos on his arms. The full set of fun [Christmas cards](https://www.trendhunter.com/trends/hidden-valley-ranch-holiday-card) from Joint London can be downloaded from the Designer x Santa site for free in exchange for a tweet. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 73% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What Makes This Trend Stand Out - **Designer Santa Claus Look:** Disruptive innovation opportunity: Collaborate with fashion brands to create designer Santa outfits, offering a modern twist on a traditional icon. - **Hip and Youthful Santa Claus:** Disruptive innovation opportunity: Develop alternative representations of Santa Claus that resonate with younger audiences, incorporating elements of street fashion and individuality. - **Personalized Santa Claus Experience:** Disruptive innovation opportunity: Offer customization options for Santa Claus appearances, allowing individuals to tailor his look to match their own style and preferences. ### Sectors Adopting This - **Fashion Retail:** Disruptive innovation opportunity: Partner with fashion brands to launch limited-edition Santa Claus collections, creating a new market for trendy festive outfits. - **Greeting Card:** Disruptive innovation opportunity: Collaborate with designers to create unconventional Santa Claus greeting cards, catering to consumers seeking unique and edgy holiday greetings. - **Social Media Marketing:** Disruptive innovation opportunity: Develop campaigns that leverage user-generated content by offering free designer Santa Claus cards in exchange for social media engagement, enhancing brand visibility and reach. ## Related on Trend Hunter - [Quirky Santa Murals](https://www.trendhunter.com/trends/cushelle.md) - [Santa-Themed Chocolate Products](https://www.trendhunter.com/trends/reeses-dj-santa.md) - [Christmas-Themed Home Goods](https://www.trendhunter.com/trends/lmc-1.md) - [AI-Generated Holiday Messages](https://www.trendhunter.com/trends/personalized-communication-from-santa.md) - [Health-Conscious Holiday Drink Ads](https://www.trendhunter.com/trends/tenzing-christmas-ad.md) - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Luxury Advent Calendars](https://www.trendhunter.com/trends/saint-laurent-rive-droite.md) - [Collaborative Holiday Capsules](https://www.trendhunter.com/trends/social-club-x-cocacola.md) - [Festive Cannabis Delivery Services](https://www.trendhunter.com/trends/santa-claus-deliveries.md)