# Designer QR Codes Louis Vuitton & Takashi Murakami Make QR Codes Fashionable By Marissa Brassfield | Published 2009-04-19 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/designer-qr-codes-louis-vuitton-takashi-murakami References: [highsnobiety](http://www.highsnobiety.com/news/2009/04/18/louis-vuitton-x-takashi-murakami-designer-qr-codes/) & [setjapan](http://www.setjapan.com/) This is the first [Designer QR Code](https://www.trendhunter.com/trends/louis-vuitton-x-takashi-murakami) from a collaboration between Louis Vuitton, [Takashi Murakami](https://www.trendhunter.com/trends/dom-prignon-x-takashi-murakami) and SET Japan. The bright, icon-filled QR code is meant to revolutionize the substandard machine readable symbols that adorn many of the things we buy, especially overseas. Check out some other QR code innovations in the related articles below. **Implications** - The QR code is a pretty standard picture that is as boring as a barcode. Anyone who has a smartphone understands how easy it is to use a QR code, but it can be hard to differentiate one from another. This trend opened up the opportunity for people to have more [customizable and personalized QR codes](https://www.trendhunter.com/trends/qr-code-ai-20) that suit their style. This is a good idea for companies to distinguish themselves better when advertising with QR codes. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 20% | Activity: 65% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Customizable QR Codes:** The trend of customizable QR codes allows individuals and companies to create unique and personalized codes that reflect their style and brand. - **Fashionable QR Codes:** The collaboration between Louis Vuitton, Takashi Murakami, and SET Japan has made QR codes fashionable, presenting an opportunity for luxury fashion brands to incorporate them into their designs. - **Enhanced QR Code Design:** The designer QR codes aim to revolutionize the standard, lackluster appearance of traditional QR codes, highlighting the potential for innovative and visually appealing designs. ### Who This Affects Most - **Marketing and Advertising:** The customizable QR codes trend provides opportunities for marketing and advertising companies to offer unique and eye-catching QR code solutions to their clients. - **Fashion and Luxury Goods:** The fashionable QR codes collaboration between Louis Vuitton, Takashi Murakami, and SET Japan suggests new possibilities for incorporating QR codes into fashion and luxury products, creating a fusion of technology and style. - **Graphic Design and Branding:** The enhanced QR code design trend opens doors for graphic design and branding professionals to create visually appealing and distinctive QR codes that align with a brand's identity. ## Related on Trend Hunter - [Graphic Fashion Animation Campaigns](https://www.trendhunter.com/trends/superflat-animation.md) - [Artist-Collaborative Luxury Collections](https://www.trendhunter.com/trends/louis-vuitton-and-murakami.md) - [Whimsical Artist-Designed Handbags](https://www.trendhunter.com/trends/artycapucines-vii.md) - [Playful Pop Installations](https://www.trendhunter.com/trends/louis-vuitton-octopus.md) - [Playful Expansive Collaborations](https://www.trendhunter.com/trends/collab-with-takashi-murakami.md) - [Artistic Ready-to-Wear Fashions](https://www.trendhunter.com/trends/louis-vuitton-x-yayoi-kusama-collaboration.md) - [Custom QR Generators](https://www.trendhunter.com/trends/qr-styler.md) - [AI-Enhanced QR Codes](https://www.trendhunter.com/trends/qr-code-barcode.md) - [Custom QR Codes](https://www.trendhunter.com/trends/qr-code-ai-20.md)