<!-- canonical: https://www.trendhunter.com/trends/designer-pillowcases-hzl-luxury-art-pillowcase-by-henzel -->
<!-- robots: noindex -->

# Graphic Art Pillowcases
HZL by Henzel

By Sandra Winn | Published 2008-09-09 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/designer-pillowcases-hzl-luxury-art-pillowcase-by-henzel
References: [2modern.blogs](http://2modern.blogs.com/) & [2modern](http://2modern.com/designer/HZL)

The **Luxury Art Pillowcase Collection**, HZL by **Henzel**, provides not only a place to rest your weary head after a long hard day at work, but a place to do so in style.

Internationally famed, Swedish designer Calle Henzel designed these gorgeous graphical art laden pillowcases to go along with his [graphical art rugs](http://2modern.com/designer/HZL?range=31%2C60%2C106) which are made from 100% hand-tufted New Zealand wool.

The HZL by Henzel pillowcases are custom-made and contain either a cotton/rayon or cotton/nylon blend. They are priced at $62 each for the case only, and $94 each for case and cushion.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 54% | Activity: 64% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Luxury Art Pillowcase Collection:** Opportunity for luxury home decor brands to collaborate with artists and designers to create unique and artistic pillowcases.
- **Graphical Art Laden Pillowcases:** Increasing demand for pillowcases featuring stunning graphic art designs, providing an opportunity for textile companies to innovate and incorporate artistic elements into their products.
- **Custom-made Pillowcases:** Growing trend of personalized home decor items, creating an opportunity for companies to offer custom-made pillowcases with unique designs and materials.

### Who This Affects Most

- **Home Decor:** Home decor brands can tap into the trend of luxury art pillowcases to offer unique and artistic products that enhance interior design.
- **Textile:** Textile companies can explore the use of graphic art designs on pillowcases, offering customers a wide range of visually appealing options.
- **Personalized Gifts:** Companies specializing in personalized home decor items can expand their offerings to include custom-made pillowcases, providing customers with unique and customized products for their homes.

## Related on Trend Hunter

- [Exuberant Love-Inspired Pillows](https://www.trendhunter.com/trends/laura-dro-designs.md)
- [Vibrant Designer Decor Pillows](https://www.trendhunter.com/trends/designer-decor-pillow.md)
- [Female-Founded Luxury Pillow Brands](https://www.trendhunter.com/trends/luxury-pillow.md)
- [Opulent Floral Decor](https://www.trendhunter.com/trends/house-of-hackney.md)
- [Blue-Tonal Pillow Sofas](https://www.trendhunter.com/trends/muller-van-severen-1.md)
- [Handcrafted Rustic Pillow Covers](https://www.trendhunter.com/trends/pillow-cover.md)
- [Artful Graphic Beach Towels](https://www.trendhunter.com/trends/artist-terry-beach-towel.md)
- [Artist-Designed Wool Blankets](https://www.trendhunter.com/trends/eike-konig.md)
- [Upcycled Designer Pillows](https://www.trendhunter.com/trends/kara.md)
