# Design Poster Calendars The Margaret Howell 2017 Calendar Offers Vintage Design Inspiration By Jana Pijak | Published 2017-06-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/design-inspiration References: [needsupply](http://needsupply.com/life/office/calendar-2017-design-centre-posters-1956-1973.html) Need Supply's Margaret Howell calendar for 2017 is a celebration of the designer's visual poster works. The office accessory is adorned with Howell's Design Centre Posters ranging from the 1956 to 1973 period, featuring everything from industrial design art to works that experiment with bold typography. This artful calendar is an ideal gift for those with an eye for graphic design, and features monthly poster art that can be repurposed after the year is over. Sourced from the [University of Brighton Design Archives](https://www.trendhunter.com/trends/research-centre), the poster art featured in this calendar is rarely accessed by the public. The unique collection is sure to appeal to serious art lovers with an interest in earlier works from famous faces in the field of design. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 29% | Activity: 13% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Vintage Poster Design:** Opportunities for disruptive innovation exist in incorporating vintage poster design aesthetics in modern advertising campaigns. - **Repurposed Artwork Calendars:** There are opportunities for creating calendars that feature art pieces that can be repurposed after the year is over. - **Access to Rare Art Archives:** Providing access to rarely accessed public art archives through limited-edition merchandise is a potential avenue for disruptive innovation. ### Where This Applies - **Graphic Design:** The graphic design and advertising industries can benefit from incorporating vintage poster design in their campaigns. - **Retail:** Retailers can explore the creation of limited-edition merchandise featuring rare and unique art collections. - **Printing and Publishing:** The printing and publishing industry can create business opportunities by producing customized repurposed artwork calendars. ## Related on Trend Hunter - [Colorful Poster-Sized Wall Planers](https://www.trendhunter.com/trends/big-wall-calendar.md) - [Flipping Mechanical Desktop Calendars](https://www.trendhunter.com/trends/gnomon-perpetual-flip-calendar.md) - [Coastal Desk Calendars](https://www.trendhunter.com/trends/lighthouse-calendar.md) - [Intertwined Marble-Made Calendars](https://www.trendhunter.com/trends/noova-calendar.md) - [Limited-Edition Digital Family Calendars](https://www.trendhunter.com/trends/digital-family-calendar.md) - [Collaborative Art Museum Stationary](https://www.trendhunter.com/trends/papier-x-the-met.md) - [Luxury Beauty Advent Calendars](https://www.trendhunter.com/trends/limitededition-beauty-advent-calendars.md) - [Artist-Designed Advent Calendars](https://www.trendhunter.com/trends/venchi-x-anna-higgie-prestige-advent-calendar.md) - [Interactive Building Block Calendars](https://www.trendhunter.com/trends/lego-2023-daily-builds-calendar.md)