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# Sea-Purifying Canteens
The 'Puri' Desalinating Bottle Lets You Drink from the Ocean

By Alexander Lam | Published 2013-08-06 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/desalinating-bottle
References: [yankodesign](http://www.yankodesign.com/2013/08/05/drinkable-sea-water/) & [idsa.org](http://idsa.org/puri)

The '[Puri](https://www.trendhunter.com/trends/magnus-office-building)' desalinating bottle works to let you drink directly from the sea. Designers Minji Kim, Younsun Kim, Byungsoo Kim and Kangkyung Lee created the bottle as a simple solution for those without easy access to a fresh water source. The ingenious bottle was primarily designed to be used in emergency situations by those stranded on a life raft on the ocean.

Puri works by using [reverse osmosis](https://www.trendhunter.com/trends/adaptable-water-purification-system). After you fill the first chamber with saltwater, you can generate pressure to begin placing freshwater in the second chamber. This is done through a large pump on the top of bottle. As you press on the pump, clean water rushes into a segregated container. As a result, you can enjoy drinkable water even if you don't have access to any electricity.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 19% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: South America, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Portable Desalination:** The Puri desalinating bottle demonstrates the trend of portable desalination technology, opening opportunities for compact and efficient water purifying solutions.
- **Emergency Water Solutions:** The Puri bottle addresses the trend of emergency water solutions, showcasing the potential for innovative designs that can provide clean drinking water in life-threatening situations.
- **Reverse Osmosis Innovation:** The Puri bottle utilizes reverse osmosis technology, highlighting the trend of advancements in reverse osmosis for water purification systems that can be applied in various settings.

### Sectors Adopting This

- **Outdoor Adventure Gear:** The Puri desalinating bottle presents opportunities for the outdoor adventure gear industry to develop water purification products suitable for emergency situations and outdoor activities.
- **Maritime Survival Equipment:** The Puri bottle's application in life rafts demonstrates the potential for the maritime survival equipment industry to create compact and reliable desalination solutions for maritime emergencies.
- **Renewable Energy and Sustainability:** The Puri bottle's reliance on reverse osmosis without electricity highlights the potential for the renewable energy and sustainability industry to adopt and enhance desalination technologies with minimal environmental impact.

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