# Genitalia-Themed Coloring Books Beki Reilly's Feminist Project Looks to Reclaim Derogatory Words By Riley von Niessen | Published 2016-08-11 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/derogatory-words References: [kickstarter](https://www.kickstarter.com/projects/1849994770/colour-up-next-tuesday-a-feminist-colouring-book) & [bekireilly](http://bekireilly.com) Beki Reilly is an illustrator and art director based in London, England, whose latest project aims to fight against the derogatory words people often use to describe female genitalia. The project, which she shortens to an acronym with humorous intent, is titled 'Color Up Next Tuesday.' Currently on [Kickstarter](https://www.trendhunter.com/trends/namespace), Beki Reilly is hoping to garner enough funding to bring her [adult coloring book](https://www.trendhunter.com/trends/colorfun) to reality so that she can "reclaim ugly, [derogatory words for the vagina](https://www.trendhunter.com/trends/full-bush-summer) by colouring them in and making them beautiful." In order to do this, she includes 15 words that are likely to make their reader cringe with discomfort upon sight. Surrounding each are whimsical abstract designs that she invites consumers to color to their liking. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 83% | Activity: 89% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Female Empowerment:** Disruptive innovation opportunity: Create products and services that empower women and challenge societal norms. - **Art Therapy:** Disruptive innovation opportunity: Explore innovative ways to use art as a therapeutic tool for self-expression and healing. - **Creative Activism:** Disruptive innovation opportunity: Combine art and activism to spark conversations and challenge social constructs. ### Sectors Adopting This - **Publishing:** Disruptive innovation opportunity: Find unique and unconventional niches within publishing to engage new audiences. - **Art and Design:** Disruptive innovation opportunity: Introduce unconventional art forms and designs that challenge traditional notions. - **Wellness and Self-care:** Disruptive innovation opportunity: Offer innovative self-care products and services that promote personal growth and self-expression. ## Related on Trend Hunter - [Destigmatizing Period Comical Kits](https://www.trendhunter.com/trends/first-period-kit-2.md) - [Women Health Wrapping Papers](https://www.trendhunter.com/trends/wapping-paper.md) - [Kid-Friendly Menstruation Books](https://www.trendhunter.com/trends/book-about-menstruation.md) - [Sexuality-Exploring Artful Exhibitions](https://www.trendhunter.com/trends/rude-arts-club.md) - [Limited-Edition Erotica Books](https://www.trendhunter.com/trends/toy-stories.md) - [Historical Females-Inspired Decor](https://www.trendhunter.com/trends/heroines-of-history-coloring-tablecloth.md) - [Sex-Positive Art Collections](https://www.trendhunter.com/trends/carne-bollente-3.md) - [Tongue-in-Cheek Underwear Ranges](https://www.trendhunter.com/trends/debute-x-stripe-stare.md) - [Creative Ad Responses](https://www.trendhunter.com/trends/kiehls-response.md)