# P2P Clothing Studio Stores The NYC Depop Store Teaches the Community How to Sell Online By Laura McQuarrie | Published 2018-08-29 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/depop-store References: [thecurrentdaily](https://thecurrentdaily.com/2018/08/28/depop-opens-physical-store-teaches-community-sell/) & [depop](https://www.depop.com/) Earlier this spring, [peer-to-peer clothing app](https://www.trendhunter.com/trends/shapp) Depop launched its first-ever [brick-and-mortar Depop store](https://www.trendhunter.com/trends/consignment-retailers) in Los Angeles and it is now following up with a community-centric outpost in New York City that aims to teach people how to sell. As Depop is first and foremost a youth-targeted mobile marketplace for the buying and selling of items, the physical store space includes a studio that may be used by sellers who wish to photograph their goods in a professional setting. Additionally, trained professionals are able to offer assistance and hands-on advice on how to best use and navigate the online platform. While the Depop store does carry a curated selection of items called [Depop Loves New York](https://www.trendhunter.com/trends/rerebuilt-to-resist), it is not fully stocked. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 69% | Activity: 87% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What Makes This Trend Stand Out - **P2P Clothing Sales:** Opportunity for businesses to create a peer-to-peer clothing platform for buying and selling items. - **Community-centric Outposts:** Opportunity for businesses to create community-focused brick-and-mortar stores that provide resources and education for customers. - **Professional Studio Spaces:** Opportunity for businesses to offer studio spaces, equipped with professional photography equipment, to help sellers showcase their merchandise more effectively. ### Sectors Adopting This - **E-commerce:** Businesses in the e-commerce industry can benefit from creating a P2P clothing platform and community-focused outposts to attract and educate customers. - **Photography:** Businesses in the photography industry can offer professional studio spaces to sellers who need high-quality photographs of their merchandise. - **Retail:** Businesses in the retail industry can create community-focused outposts that provide customers with resources and education, in addition to merchandise. ## Related on Trend Hunter - [Sustainable Marketplace Pop-Ups](https://www.trendhunter.com/trends/mercari-pop-up.md) - [Record-Breaking Rental Pop-Ups](https://www.trendhunter.com/trends/rental-pop-up.md) - [P2P Clothing Rental Platforms](https://www.trendhunter.com/trends/sizters-rent-lend-fashion.md) - [Virtual Pop-Up Shop Apps](https://www.trendhunter.com/trends/pop-up-shop-app.md) - [NYC-Based Apparel Stores](https://www.trendhunter.com/trends/aviator-nation.md) - [Community Commerce Pop-Ups](https://www.trendhunter.com/trends/tiktok-shop-uk.md) - [Curated Live Fashion Resale](https://www.trendhunter.com/trends/posh-party-live.md) - [Hybrid Gallery Shops](https://www.trendhunter.com/trends/apoc-london.md) - [Modern Denim Pop-Up Shops](https://www.trendhunter.com/trends/urban-outfitters-2.md)