# Multi-Sensory Perfumes Dent Au Lait is a Perfume That Aims to Evoke Childhood Memories By Ell Smith | Published 2017-07-10 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/dent-au-lait References: [mashable](http://mashable.com/2017/07/08/baby-teeth-perfume/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_source=feedly&utm_medium=webfeeds#9lpFGIBVRsqb) & [fragrantica](https://www.fragrantica.com/perfume/Serge-Lutens/Dent-de-Lait-45668.html) Dent au Lait, the French word for "baby teeth" is a perfume which reaches deep into your aromatic memories to evoke the feeling of losing a baby tooth. Everyone has a signature scent, for performer Serge Lutens that scent is one which elicits unsettling childhood memories of pain, and a loss of innocence. The perfume allegedly smells of "[warm, powdery, milky hard candy](https://www.trendhunter.com/trends/powder-love), with a strong [metallic twinge at the finish](https://www.trendhunter.com/trends/the-scent-of-a-nightmare)." The fragrance slowly evolves from [metal to milk](https://www.trendhunter.com/trends/cereal-milk-perfume), and aims to ensure its wearer calls upon their memory to help them pinpoint the nuances within the fragrance profile. The perfume is retailed at a competitive price, and would appeal to lovers of experimental art or, people who love going to the dentist. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 31% | Activity: 52% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Why This Trend Is Growing - **Multi-sensory Perfumes:** Perfume brands can focus on developing fragrances that invoke various emotions and memories, appealing to customers looking for unique sensory experiences. - **Nostalgia Marketing:** Marketers can leverage nostalgia by tapping into customers' childhood memories, emotions and positive experiences to create a deeper emotional connection with their brand. - **Personalized Fragrances:** There is an opportunity for fragrance brands to offer personalized scents based on individual memories and experiences, allowing customers to create unique fragrances that are meaningful to them. ### Industries Being Reshaped - **Fragrance Industry:** Fragrance companies can innovate by developing custom scent experiences that tap into customers' emotions and memories, creating a deeper connection with their products. - **Marketing Industry:** Marketing firms can help brands better connect with customers by leveraging nostalgia and personal experiences to create more emotional and memorable campaigns. - **Art Industry:** Artists can explore the use of multi-sensory experiences by combining fragrances with other mediums to create engaging and immersive installations that appeal to a wider audience. ## Related on Trend Hunter - [Sleek Pastry-Inspired Perfumes](https://www.trendhunter.com/trends/liis-fragrances.md) - [Bakery-Scented Perfumes](https://www.trendhunter.com/trends/the-eau-de-croissant.md) - [Bakery-Inspired Perfume Mists](https://www.trendhunter.com/trends/boulangerie.md) - [Dreamy Perfume Scents](https://www.trendhunter.com/trends/lolita-lempicka.md) - [Comforting Functional Fragrances](https://www.trendhunter.com/trends/nostalgia-collection.md) - [Poetic Toothpaste Sets](https://www.trendhunter.com/trends/toothpaste-set.md) - [Croissant-Scented Perfumes](https://www.trendhunter.com/trends/eau-de-croissant.md) - [Creamy Lemon Candy Perfumes](https://www.trendhunter.com/trends/super-milk-perfume.md) - [Powdery Gourmand Perfumes](https://www.trendhunter.com/trends/powder-love.md)