# Fragrant Grooming Tools The Denman Scented Brushes Make for Sweet-Smelling Hair By Renee Ramsarran | Published 2011-01-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/denman-scented-brushes References: [nylonmag](http://nylonmag.com/nylonblogs/blog/2011/01/27/good-idea-or-bad-idea-the-scented-hairbrush/) & [denmanbrush](http://www.denmanbrush.com/acatalog/Fragranced_Range.html) The Denman Scented Brushes have been rolled out in five fun fragrances. The styling tools have each been decorated to correspond with a fragrant fruit. The brushes have built-in scents in [Strawberry Shortcake](https://www.trendhunter.com/trends/unisex-styles), [Green Apple](https://www.trendhunter.com/trends/annabelle-fruity-lip-oil), Wild Dewberry, Lemon Sherbet and Coconut. The popular grooming tools have an anti-static rubber pad, perfect for a smooth finish. With each use, the Denman Scented Brushes will leave a sweet and exotic fragrance in your hair. **Implications** - Tired of the same old shampoo smell? Spice it up with a scented brush which offers a variety of scents that wil have everyone around you opening the fridge for a taste of whichever delicious flavor you are sporting. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 45% | Activity: 13% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### Why This Trend Is Growing - **Scented Grooming Tools:** Scented brushes offer a unique and customizable grooming experience with their variety of fragrances. - **Anti-static Grooming Tools:** Brushes with anti-static rubber pads provide a smooth and polished finish to hair. - **Personalized Hair Styling:** The Denman Scented Brushes combine fragrance and style, allowing individuals to express their personality through their grooming tools. ### Industries Being Reshaped - **Personal Care:** The scented brushes cater to the growing demand for personal care products that provide sensory experiences. - **Beauty and Grooming:** The use of fragrant brushes adds an additional dimension to hair styling, creating opportunities for innovative beauty and grooming products. - **Home Fragrance:** The idea of incorporating scents into grooming tools opens up possibilities for the home fragrance industry to expand into new areas. ## Related on Trend Hunter - [Scented Hair Treatment Lines](https://www.trendhunter.com/trends/sam-knight.md) - [Fragrant Hair Touch-Up Products](https://www.trendhunter.com/trends/desert-peach-taming-wand.md) - [Customizable Detangling Brushes](https://www.trendhunter.com/trends/detangling-brushes.md) - [Softening Hair Perfumes](https://www.trendhunter.com/trends/gloss-absolu-le-parfum.md) - [Scalp Care Brushes](https://www.trendhunter.com/trends/gentle-scalp-brush.md) - [Multi-Benefit Hair Fragrances](https://www.trendhunter.com/trends/fragrance-with-benefits.md) - [Fruity Floral Hair Perfumes](https://www.trendhunter.com/trends/honey-infused-lavender-berry-hair-perfume.md) - [Youthful Hair Mists](https://www.trendhunter.com/trends/scented-hair-and-body-mists.md) - [Cherry Hair Perfumes](https://www.trendhunter.com/trends/tart-cherry-hair-perfume.md)