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# Posh Athletic Attire
The DeMarcoLab 2012 Spring/Summer Collection for Men is Casual, Chic & Sleek

By Jaime Neely | Published 2012-01-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/demarcolab-2012-spring
References: [hypebeast](http://hypebeast.com/2012/01/demarcolab-2012-springsummer-lookbook-part-ii/) & [demarcolab](http://www.demarcolab.com/)

The recently released DeMarcoLab 2012 Spring/Summer collection gives [fashionable men everywhere](https://www.trendhunter.com/trends/soft-touch-by-bugatchi) something to look forward to when the warm weather returns in a few months' time. The brand, which is based in Taiwan, is known for creating simple, but mature looks, and the pieces in the collection are no exception.

Seen in the DeMarcoLab 2012 Spring/Summer collection are plenty of [sport-meets-street-inspired clothing](https://www.trendhunter.com/trends/winter-wardrobing). The clothing complements a man's style that is both casual yet sophisticated by mixing and matching different textures such as denim and polyester. By combining simple trousers with brightly hued track jackets and vests, the [traditional streetwear style](https://www.trendhunter.com/trends/red-run-menswear-collection) is instantly enhanced with a more sophisticated and contemporary vibe. Standout pieces from the DeMarcoLab 2012 Spring/Summer collection include a purple and pink jacket and a fitted, denim button-up coat.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 44% | Activity: 30% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Sport-street Wear Fusion:** The fusion of sport and streetwear clothing can create a new and contemporary style for fashionable men.
- **Mixing Textures:** Mixing different textures such as denim and polyester can add an interesting element to clothing designs.
- **Bold Colors:** Using bright and bold colors like purple and pink can create standout and unique pieces for a fashion collection.

### Industries Being Reshaped

- **Fashion:** Fashion designers and retailers can leverage fusion styles and unique textures to create exclusive collections that cater to the fashion-forward consumer.
- **Textile:** Textile manufacturers can create innovative fabric blends and textures to support the sport-street wear fusion trend and enhance traditional clothing designs.
- **Retail:** Retail stores can capitalize on the growing trend of bold and unique colored clothing by offering exclusive collections that stand out from competitors.

## Related on Trend Hunter

- [Laid-Back Modernwear](https://www.trendhunter.com/trends/digawel-springsummer-2026.md)
- [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md)
- [Versatile Summer-Ready Fashion](https://www.trendhunter.com/trends/marmot-1.md)
- [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md)
- [Understated Luxury Menswear](https://www.trendhunter.com/trends/coofandy.md)
- [Utility-Inspired Apparel Lines](https://www.trendhunter.com/trends/khakis.md)
- [Dynamic Athleisure Menswear Ranges](https://www.trendhunter.com/trends/red-run-menswear-collection.md)
- [Modern Sport-Inspired Apparel](https://www.trendhunter.com/trends/winter-wardrobing.md)
- [Elevated Menswear Collections](https://www.trendhunter.com/trends/soft-touch-by-bugatchi.md)