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# Celebrity Nuclear Elimination Petitions
The ‘Demand Zero’ Campaign is Full of Familiar

By Jennifer Gosnell | Published 2013-06-21 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/demand-zero
References: [upworthy](http://www.upworthy.com/we-both-know-youll-listen-to-morgan-freeman-say-anything-so-spare-us-the-denial-and-watch-this?c=ufb1) & [globalzero.org](http://www.globalzero.org/demand-zero/join-the-movement)

If there’s any doubt that the world has become all too familiar with the hypocrisy of unfulfilled political promises, the Demand Zero campaign is out to make this a realization and to instill change. Featuring Morgan Freeman, Michael Douglas, Whoopi Goldberg, Alec Baldwin, Matt Damon, Naomi Watts and more [A-list celebrities](https://www.trendhunter.com/trends/uniqlo-taps-cate-blanchett), these political activists are setting on a mission to hold U.S. President Barack Obama responsible for previous promises he has made in regards to the elimination of nuclear weapons.

Though not an easy goal by any means, the potential for the worldwide elimination of nuclear weapons is possible, even by President Obama’s own account in words they quote directly from him. Government accountability and mutually assured de-armament are key aspects to this goal. Join the fight by signing the petition and having your voice heard in the Demand Zero campaign.

Contact Information
Demand Zero [Website](http://www.globalzero.org/demand-zero/join-the-movement)
Demand Zero on [Twitter](https://twitter.com/globalzero)
Demand Zero on [Facebook](https://www.facebook.com/globalzero)

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 14% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism)

## Key Themes

### Key Themes Behind This Trend

- **Government Accountability:** Opportunity for disruptive innovation in creating systems and technologies that increase transparency and hold governments accountable for fulfilling political promises.
- **Mutually Assured De-armament:** Opportunity for disruptive innovation in developing strategies and technologies that promote cooperation and trust between nations to achieve mutual disarmament.
- **Celebrity Activism:** Opportunity for disruptive innovation in leveraging the influence and reach of celebrities to raise awareness and mobilize public support for important causes.

### Where This Applies

- **Politics:** Disruptive innovation opportunities in the political sector include technological solutions for tracking and verifying government actions, as well as platforms for facilitating public engagement and participation in decision-making processes.
- **Defense and Security:** Disruptive innovation opportunities in the defense and security industry include the development of non-lethal alternative technologies to replace nuclear weapons, as well as systems for monitoring and preventing the proliferation of nuclear arms.
- **Media and Entertainment:** Disruptive innovation opportunities in the media and entertainment industry include the use of digital platforms and social media to amplify the voices of celebrities and facilitate public engagement in activism campaigns.

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