# Artistic Airline Tray Tables Delta Tray Tables Will Be Decorated with Designs from Famous Artists By Joey Haar | Published 2017-02-14 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/delta-tray-tables References: [fastcodesign](https://www.fastcodesign.com/3068160/terminal-velocity/the-next-frontier-for-public-art-airline-tray-tables) & [itsnicethat](http://www.itsnicethat.com/news/delta-coca-cola-wieden-kennedy-artist-airline-tray-tables-090217) Air travel can be a lot of things, but an artistic experience isn't usually one of them — however, the new Delta tray tables might change that for travelers on select Delta flights. The airline recently partnered with [Coca-Cola](https://www.trendhunter.com/trends/3d-coca-cola-billboard) and advertising agency [Wieden+Kennedy](https://www.trendhunter.com/trends/budweiser-campaign) to commission art at 30,000 feet, with artists getting a unique canvas: the tray tables on the backs of seats. Since tray tables typically offer up just blank space, they represent a simple place for airlines to add some visually interesting designs to their flights. The new Delta tray tables feature 12 images, each of which references a different city. The twelve artists behind these trays include some big names from the world of contemporary art and graphics, such as [Noma Bar](https://www.trendhunter.com/trends/mushroom-garum), Stevie Gee, Paola Gracey, Alex Yanes, and Pedro Campiche. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 36% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Art in Unexpected Places:** There is an opportunity for companies to explore different product areas to display art, providing unexpected and immersive experiences for their customers. - **Branded Collaborations:** Partnerships between companies have the potential to create unique experiences for customers and increase brand awareness. - **Travel-based Advertising:** Travel provides a new avenue for advertising, as airlines explore ways to use their products to showcase different cities and destinations. ### Where This Applies - **Airlines:** Airlines can look into new and innovative ways to incorporate art on their flights, creating a unique selling proposition for their brand and increasing passenger satisfaction. - **Art and Design:** Artists and designers can collaborate with companies to showcase their work in unconventional places, creating new mediums for their art. - **Beverage Industry:** Collaborations between beverage companies and airlines can provide customers with engaging and captivating experiences, leading to increased sales and brand loyalty. ## Related on Trend Hunter - [Chef-Led In-Flight Dining Programs](https://www.trendhunter.com/trends/inflight-dining-program.md) - [Coffee-Themed Airline Experiences](https://www.trendhunter.com/trends/delta-air-lines-and-starbucks.md) - [Reimagined Artwork-Based Travel Campaigns](https://www.trendhunter.com/trends/the-art-of-travel.md) - [Accessible Airline Seats](https://www.trendhunter.com/trends/airline-seat.md) - [Modular Airline Trays](https://www.trendhunter.com/trends/system-tray.md) - [Traveling Fine Art Campaigns](https://www.trendhunter.com/trends/get-out-there.md) - [Plastic-Made QSR Artwork](https://www.trendhunter.com/trends/mcdonalds-canada-art-series.md) - [Coffee-Centric In-Flight Experiences](https://www.trendhunter.com/trends/delta-3.md) - [Accessibility-Focused Flight Maps](https://www.trendhunter.com/trends/flight-map.md)