# Hometown Pride Editorials Delta Element Photographs the Detroit vs Everybody Editorial for C-Heads By Vasiliki Marapas | Published 2015-01-09 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/delta-element References: [c-heads](http://www.c-heads.com/2015/01/09/heather-by-delta-element-for-c-heads/) & [deltaelement](http://deltaelement.com/) Photographer Delta Element captures the loveliness of Heather, a graphic designer and yoga enthusiast, in this exclusive C-Heads editorial titled 'Detroit vs. Everybody.' Decked out in a white long-sleeve tee shirt and matching [lace panties](https://www.trendhunter.com/trends/velvet-heat), Heather looks perfectly content to be at home. But even indoors, she still feels the need to show off her hometown pride, tossing a [Detroit baseball cap](https://www.trendhunter.com/trends/phillyhead) over her long auburn locks. When she does venture outside in the next few shots, she adds a Detroit t-shirt to the ensemble. There's nothing quite like hometown pride! It's a deep, powerful feeling that's inextricably linked to you; a tangible part of your identity, something you can point to and say, "This is where I come from." This editorial captures the strength of that connection, showcasing Heather's obvious love for her city. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 100% | Activity: 82% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Why This Trend Is Growing - **Hometown Pride Fashion:** Create a fashion line dedicated to hometown pride, showcasing the pride that people have for their home cities. - **Location-based Marketing:** Utilize data to target customers based on their location and build campaigns around their hometown pride. - **Community Engagement:** Build community engagement events around customers showcasing their pride and highlighting their contributions. ### Industries Being Reshaped - **Apparel and Fashion:** Developing clothing with slogans and designs that focus on hometown pride can catch on with customers and become the latest fashion trend. - **Marketing and Advertising:** Brands can utilize location-based marketing to connect with customers on a personal level and promote products that enhance hometown pride. - **Community Engagement:** Bringing communities together through events that celebrate hometown pride can lead to deeper brand loyalty and increased sales for businesses. ## Related on Trend Hunter - [Detroit Tower Redevelopments](https://www.trendhunter.com/trends/shop-architects-hudson.md) - [Home-Defining Artistic Flags](https://www.trendhunter.com/trends/everything-is-temporary.md) - [Elevated Fall Basics](https://www.trendhunter.com/trends/alyson-eastman.md) - [Personal Nostalgic Photo Books](https://www.trendhunter.com/trends/holy-ohio.md) - [Lakeside-Informed Bag Designs](https://www.trendhunter.com/trends/lighthouses-of-lake-erie.md) - [Nightclub-Collaborative Graphic Streetwear](https://www.trendhunter.com/trends/techno-alliance.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Graphic-Detailed Cozy Streetwear](https://www.trendhunter.com/trends/think-more-collection.md)