# Free On-Board Wifi Services Delta Air Lines is Planning to Roll out Free WiFi to Passengers By Amy Duong | Published 2022-12-21 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/delta-air-lines References: [engadget](https://www.engadget.com/delta-free-wifi-2023-224010550.html) & [shopping.yahoo](https://shopping.yahoo.com/rdlw?siteId=us-engadget&pageId=1p-autolink&featureId=text-link&custData=eyJzb3VyY2VOYW1lIjoiV2ViLURlc2t0b3AtVmVyaXpvbiIsImxhbmRpbmdVcmwiOiJodHRwczovL3d3dy53c2ouY29tL2FydGljbGVzL2RlbHRhLWFpci1saW5lcy10by1yb2xsLW91dC1mcmVlLXdpLWZpLTExNjcxNTUyNzg1P3BhZ2U9MSIsImNvbnRlbnRVdWlkIjoiMGRlNzNiMDAtZmJlYS00NGJkLThiZWMtMmQ5YWJhNzYxZjQ0In0&signature=AQAAAVeChl7FeVKTkF8hRdRYX19IgZTl1wdlayixcOLRegwO&gcReferrer=https%3A%2F%2Fwww.wsj.com%2Farticles%2Fdelta-air-lines-to-roll-out-free-wi-fi-11671552785%3Fpage%3D1&uuid=hVLYTFnyJumb5EsU0353)  The Atlanta-based career [Delta Air Lines](https://www.trendhunter.com/trends/delta-airlines) is currently in the works of creating a plan that offers its passengers [free WiFi](https://www.trendhunter.com/trends/boeing-7878-aircraft) as soon as next year. It is currently running tests of free wireless internet for members through its existing frequent-flier program with plans in place to expand this much further in 2023. According to the reports, the airline will be rolling this service out “on a significant portion of its airplanes” before it broadens it to more of its fleet within the upcoming year. Once it is able to be available for all passengers, it will likely require systems in place including a [SkyMiles](https://www.trendhunter.com/trends/delta-air-lines-and-starbucks) loyalty number to reach its online services. It was noted by Chief Executive Ed Bastian that this is not a new idea and that it has been in talks for years with technical challenges prior. Image Credit: SOPA Images, Getty Images ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 19% | Activity: 3% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### Key Themes Behind This Trend - **In-flight Wifi:** As Delta Air Lines plans to roll out free WiFi to passengers, there is a trend towards offering in-flight WiFi services for a more connected experience during air travel. - **Amenities-as-a-service:** The move towards free WiFi as an amenity for air travel signals a trend towards amenities-as-a-service where companies can offer added value to consumers through free services and benefits. - **Customer Loyalty:** Delta Air Lines' plan to offer free WiFi to its Skymiles loyalty program members suggests a trend towards rewarding customers and boosting loyalty through free, value-added services. ### Where This Applies - **Airlines:** The airline industry may benefit from offering in-flight WiFi as a competitive advantage in the marketplace and as a way to enhance customers' flying experience. - **Telecommunications:** The telecommunications industry may find disruptive innovation opportunities and partnerships in the in-flight WiFi market to develop innovative solutions and provide better connectivity services to air travelers. - **Marketing:** Marketers and advertisers may benefit from partnering with airlines to offer free WiFi services as a way of gaining access to highly targeted audiences and offering value-added services to customers. ## Related on Trend Hunter - [In-Flight Entertainment Services](https://www.trendhunter.com/trends/delta-airlines.md) - [Fast Airline Wi-Fi Offerings](https://www.trendhunter.com/trends/aeroplan-members1.md) - [Complimentary In-Flight Music Streaming](https://www.trendhunter.com/trends/delta-and-spotify.md) - [In-Flight Wi-Fi Services](https://www.trendhunter.com/trends/china-airlines1.md) - [Sponsored In-Flight Wi Fi Perks](https://www.trendhunter.com/trends/sponsored-in-flight-wi.md) - [Free Inflight Wi-Fi Perks](https://www.trendhunter.com/trends/free-inflight-wi.md) - [Complimentary Airplane WiFi Partnerships](https://www.trendhunter.com/trends/british-airways-and-starlink.md) - [Satellite-Powered In-Flight WiFi](https://www.trendhunter.com/trends/united-airlines-and-starlink.md) - [Elevated Airline Seating Updates](https://www.trendhunter.com/trends/delta-cabin-interiors.md)