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# Lighter Comfort Food Menus
TooJay’s Deli's Deliciously Lite Menu Will Be Available in the New Year

By Katherine Pendrill | Published 2020-12-31 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/deliciously-lite
References: [qsrmagazine](https://www.qsrmagazine.com/news/toojays-deliciously-lite-menu-returns-new-year)

January is a popular time for resolutions, and [TooJay's Deli](https://www.trendhunter.com/trends/chef-eric-greenspan) wants to help any consumers committed to [eating better in 2021](https://www.trendhunter.com/trends/resolution-menu) with its Deliciously Lite Menu.

TooJay's Deliciously Lite Menu has been available in the past, but now it's making a return just in time for the [new year](https://www.trendhunter.com/trends/cava-spicy-lamb). The menu is made up of nearly 200 entrées, all of which are under 600 calories. This special menu is designed to make it easier for consumers to enjoy lighter options without sacrificing the flavors they know and love. That's why the menu is primarily made up of familiar comfort foods such as Shepherd’s Pie, the Cheddar Cheese Omelette with Potatoes, Greek Salad with Pita Bread, and a Crock of French Onion Soup.

Image Credit: TooJay's Deli

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 11% | Activity: 3% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Lighter Comfort Food:** Opportunity for food companies to develop and market healthier versions of popular comfort foods.
- **Deliciously Lite Menu:** Opportunity for restaurants to offer a dedicated menu of low-calorie options to cater to health-conscious consumers.
- **Eating Better in 2021:** Opportunity for the fitness and wellness industry to provide tools and resources to help people achieve their healthy eating goals.

### Industries Being Reshaped

- **Food Services:** Opportunity for restaurants to capitalize on the growing demand for lighter comfort food options.
- **Food Manufacturing:** Opportunity for food companies to innovate and create healthier versions of popular comfort foods that align with consumer preferences.
- **Fitness and Wellness:** Opportunity for fitness and wellness industry to offer personalized meal plans and guidance to help individuals achieve their healthy eating goals.

## Related on Trend Hunter

- [Expansive Seasonal Deli Menus](https://www.trendhunter.com/trends/toojays-holiday-specials.md)
- [Health-Themed QSR Menu Campaigns](https://www.trendhunter.com/trends/arbys-new-year-same-you.md)
- [Nutrition-Focused Temporary Dining Menus](https://www.trendhunter.com/trends/fords-garage.md)
- [New Year Lifestyle Meals](https://www.trendhunter.com/trends/vicious-biscuit-lightly-vicious.md)
- [New Year Burger Menus](https://www.trendhunter.com/trends/shake-shack-good-fit-menu.md)
- [Gourmet Grilled Cheese Menus](https://www.trendhunter.com/trends/chef-eric-greenspan.md)
- [Chilled Hot Chocolate Drinks](https://www.trendhunter.com/trends/chilled-hot-chocolate.md)
- [Value-Driven Wellness-Focused Menus](https://www.trendhunter.com/trends/salad-and-go.md)
- [Health-Conscious Breakfast Menus](https://www.trendhunter.com/trends/healthy-side-up.md)
