# Meat-Free Deli Slices The 'Deli-Licious' Range is High in Proteins & Free From Animal Products By Rahul Kalvapalle | Published 2023-06-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/deli-slice References: [insidefmcg.au](https://insidefmcg.com.au/2023/05/30/monde-nissin-launches-plant-based-deli-meats-into-coles/) & [mondenissin.au](https://www.mondenissin.com.au/)  Monde Nissin Australia has launched a range of vegan deli slices that are completely free of meat but are available in a range of flavor profiles. Offered up under the brand new 'Deli-Licious' range, these delicious vegan deli slices are offered in a trio of versions that include [Ham Style](https://www.trendhunter.com/trends/ham-alternative), Chicken Style and [Hungarian Salami](https://www.trendhunter.com/trends/salami-lorraine), ensuring that customers with different flavor preferences can all enjoy the delight of completely meat-free deli slices. Rich in proteins but fully devoid of artificial colorings, flavors and preservatives, the 'Deli-Licious' range of vegan deli slices are sure to appeal to the growing number of Australians who are looking to move away from meat consumption, whether on a permanent or occasional basis. “Over 50% of Australians are looking to reduce their meat consumption and we’re committed to providing plant-based alternatives made with honesty and packed with goodness, to meet their needs,” Monde Nissin Australia noted in a press release. Image Credit: Monde Nissin Australia ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 9% | Activity: 17% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Plant-based Deli Slices:** Develop plant-based alternatives for traditional deli meats to meet the needs of customers looking to reduce their meat consumption. - **Flavor-infused Vegan Proteins:** Create new vegan protein products with unique and diverse flavors to appeal to the growing market of meat-alternative consumers. - **Clean Label Vegan Products:** Develop vegan food and beverage products that are free from artificial additives and preservatives to capture the attention of health-conscious consumers. ### Industries Being Reshaped - **Plant-based Foods:** As consumers shift towards plant-based diets, the plant-based food industry can capitalize on this trend by developing innovative meat alternatives that deliver on taste and nutrition. - **Food Retail:** Offer meat-free deli slices in addition to traditional meat-based deli products to attract a broader range of customers and meet the needs of those looking for plant-based options. - **Food Service:** Introduce plant-based menu options to meet the needs of customers looking for meat-free options while dining out. ## Related on Trend Hunter - [Soy Protein Luncheon Meats](https://www.trendhunter.com/trends/luncheon-meat.md) - [Vegan-Friendly Sandwich Toppers](https://www.trendhunter.com/trends/cured-meat-style-slices.md) - [Veggie-Forward Deli Slices](https://www.trendhunter.com/trends/plant-provisions.md) - [Versatile Vegan Ham Products](https://www.trendhunter.com/trends/vegan-ham-spicker-type-meat-sausage.md) - [Vegan Luncheon Meat Products](https://www.trendhunter.com/trends/food-brand-anew.md) - [Vegan Lunchtime Meat Alternatives](https://www.trendhunter.com/trends/richmond-products.md) - [Vegan-Friendly Deli Ranges](https://www.trendhunter.com/trends/plantbased-mortadellas.md) - [Plant-Based Dry-Cured Salami Snacks](https://www.trendhunter.com/trends/la-vie-salami-sticks.md) - [Plant-Powered Ham Slices](https://www.trendhunter.com/trends/ham-alternative.md)