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# Elegantly Chic Deli Interiors
Mim Design Creates a Sophisticated Atmosphere for Hunter & Co Deli

By Kalin Ned | Published 2019-02-26 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/deli-interior
References: [dezeen](https://www.dezeen.com/2019/02/24/hunter-co-deli-melbourne-interiors-pink-mim-design-australia/) & [mimdesign.au](http://www.mimdesign.com.au/)

Located in the South Yarra neighborhood of Melbourne, the [Hunter & Co Deli](https://www.trendhunter.com/trends/the-regency-collection) interior is absolutely captivating and elegant. The chic aesthetic is the product of Mim Design — a locally based creative studio, who took notice of the products offered by the establishment and attempted to curate an aura of authenticity for the entire store.

As a result, the deli interior is largely informed by cold meats and cheeses. For example, the colors and textures of the counters are reminiscent of sliced salami, while the "light fixtures [...] recall bocconcini balls." Mim Design most definitely produced a [welcoming contemporary aesthetic](https://www.trendhunter.com/trends/contemporary-mediterranean-restaurant) for its client. The deli interior stuns visitors and the well-curated aesthetic effortlessly allows for visitors to differentiate the business from its competitors.

Photo Credits: [Peter Clarke](http://www.peterclarke.com.au/)

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 68% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Authentic Deli Interiors:** Creating interior designs that curate an aura of authenticity inspired by the products offered.
- **Chic Aesthetic:** Designing interiors with a sophisticated and captivating aesthetic.
- **Differentiating From Competitors:** Developing unique interior designs that effortlessly set the business apart from competitors.

### Sectors Adopting This

- **Interior Design:** Opportunities for interior designers to create authentic and captivating designs for delis and other food establishments.
- **Hospitality:** Innovations in creating unique interior atmospheres that entice visitors and help businesses stand out.
- **Food and Beverage:** Developing curated interior designs that reflect the products offered, enhancing the overall customer experience.

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