# Upscale Backyard Umbrellas DelGreco & Company Gives Your Patio a Makeover By Rose Nazarali | Published 2009-05-21 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/delgreco-company-umbrellas References: [stylehideout.blogspot](http://stylehideout.blogspot.com/2009/05/delgreco.html) & [delgrecoandcompany](http://www.delgrecoandcompany.com/) These patio umbrellas by DelGreco & Company are a great way to add some elegance to your [outdoor dining area](https://www.trendhunter.com/trends/trentino-collection). As part of their Santa Barbara Collection, DelGreco's designs are an [elegant twist](https://www.trendhunter.com/trends/trina-turk) on what is usually a boring old patio umbrella. With a hint of class and a dash of elegance, these umbrellas are sure to make even the most brutal of backyards look pretty. **Implications** - Despite the recent downturn of the economy, there are still many consumers who are willing to splurge on an item if it is high quality and original. Brands that focus on adding elegant or interesting designs on traditional, everyday home decor products stand to benefit by appealing to consumers tired of standard products and designs. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 27% | Activity: 40% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **High-end Patio Decor:** Brands that focus on adding elegant or interesting designs on traditional, everyday home decor products stand to benefit. - **Premium Outdoor Dining:** Consumer willingness to splurge on high-quality and original items presents opportunities for businesses in the outdoor dining industry. - **Upscale Outdoor Living:** There is a demand for elegant and unique designs in backyard products, offering opportunities for companies to tap into the luxury outdoor living market. ### Where This Applies - **Home Decor:** Brands that offer elegant and original designs have the potential to disrupt the home decor industry. - **Outdoor Dining:** Businesses in the outdoor dining industry can capitalize on the consumer willingness to spend on premium products. - **Backyard Products:** Companies that cater to the luxury outdoor living market with upscale designs can disrupt the traditional backyard products industry. ## Related on Trend Hunter - [Luxurious Outdoor Furniture](https://www.trendhunter.com/trends/luxurious-outdoor-furniture1.md) - [Large Outdoor Parasol Shades](https://www.trendhunter.com/trends/mega-max.md) - [Texturized Furniture Collections](https://www.trendhunter.com/trends/sutherland-spring-2023.md) - [Ultra-Modern Outdoor Furniture Collections](https://www.trendhunter.com/trends/outdoor-furniture-collections.md) - [Sturdy Heat Relief Umbrellas](https://www.trendhunter.com/trends/aliz-umbrella.md) - [Al Fresco-Inspired Tablescapes](https://www.trendhunter.com/trends/al-fresco-set.md) - [Slated Phenolic Board Sunshades](https://www.trendhunter.com/trends/ensombra.md) - [Hammock-Inspired Furniture](https://www.trendhunter.com/trends/palmera.md) - [Expertly Crafted Umbrellas](https://www.trendhunter.com/trends/forest-green-umbrella.md)