# Personalized Chocolate DekoChoco By Nisara | Published 2007-12-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dekochoco References: [inventorspot](http://inventorspot.com/articles/designer_chocolates_feature_your_9380) People who love to [customize everything](https://www.trendhunter.com/trends/itsugar-chewsyourmix) can now create their own chocolate on a reasonable budget. This is a really cool idea from DekoChoco, a Japanese chocolate company. Just go to their website and [design your own package](https://www.trendhunter.com/trends/customizable-cookie-box) by adding text and images. It takes about 3 weeks to get it. The cost is just about ¥2500 (about $22) for 45 [personalized chocolates](https://www.trendhunter.com/trends/customizable-gift). **Implications** - The continued prominence of the interactive and interconnected digital age has shown how the ability to personalize and customize a product has increased in importance. Products or companies that focus on the offer of personalized products or customizable commodities score with consumers on a gut level, by allowing consumers to feel as though their opinion and personal preferences are of the utmost importance. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 64% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Personalized Products:** The trend of personalized products has gained momentum with consumers valuing the ability to customize their purchases. - **Customizable Commodities:** Companies focusing on offering customizable commodities have a unique opportunity to cater to consumer preferences and create personalized experiences. - **Interactive Digital Age:** In the era of the interactive digital age, the demand for personalized and customizable products continues to grow, presenting disruptive innovation opportunities. ### Who This Affects Most - **Confectionery:** The confectionery industry has a chance to leverage the trend of personalized products by offering customizable chocolate and other sweets to cater to individual preferences. - **E-commerce:** The e-commerce industry can tap into the demand for personalized products by providing platforms where consumers can easily design and order customized items, offering convenience and satisfaction. - **Finishing Services:** Companies providing finishing services, such as printing and packaging customization, have a disruptive innovation opportunity to cater to the growing demand for personalized products across various industries. ## Related on Trend Hunter - [Customized Corporate Chocolate Gifts](https://www.trendhunter.com/trends/bitzels-chocolate.md) - [Personalizable Valentine's Chocolates](https://www.trendhunter.com/trends/personalizable-chocolate.md) - [Custom Chocolate Bar Studios](https://www.trendhunter.com/trends/kitkat-made-4-u-creator-studio.md) - [Bite-Sized Dubai-Style Chocolate Gifts](https://www.trendhunter.com/trends/dubai-chocolate-gift-box.md) - [Customizable Retail Experiences](https://www.trendhunter.com/trends/personalized-offerings.md) - [Festive Personalized Candies](https://www.trendhunter.com/trends/personalized-candies.md) - [Pleasure Toy-Inspired Chocolates](https://www.trendhunter.com/trends/tenga-chocolates.md) - [Customizable Chocolate Advent Calendars](https://www.trendhunter.com/trends/pick-and-mix-advent-calendar.md) - [Edible Chocolate Puzzles](https://www.trendhunter.com/trends/chocolate-puzzles.md)