# Science-Backed D2C Skincare Deinde is Using Science to Reduce Signs of Aging By Ell Smith | Published 2024-01-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/deinde References: [happi](https://www.happi.com/contents/view_online-exclusives/2024-01-17/skincare-startup-deinde-tackles-inflammaging-with-proprietary-active/?widget=listSection)  [Deinde](https://www.trendhunter.com/trends/purifying-whipped-cleanser), a new skincare brand, uses science to fight skin issues caused by inflammaging, which is referenced as a "new frontier in the skincare space" as it deals with aging signs such as wrinkles and uneven skin tone. Backed by [Debut](https://www.trendhunter.com/trends/bioidentical-ingredients), a biotech company, Deinde's key ingredient, Naringenin from citrus fruit, reduces wrinkles and dryness. It's made for people aged 25-35 dealing with early signs of aging. Inflammaging is caused by things like stress and UV exposure and damages skin cells, leading to wrinkles and dullness. Deinde's products target this damage, helping skin stay healthier longer. With a focus on [science and effective ingredients](https://www.trendhunter.com/trends/acure-skincare), Deinde offers a simple solution for those looking to fight aging skin. Image Credit: Deinde ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 35% | Activity: 50% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What's Driving This Trend - **Science-backed Skincare:** Deinde utilizes scientific research and advanced ingredients to combat signs of aging in the skin. - **Inflammaging Solution:** Deinde focuses on addressing the damaging effects of inflammaging on the skin, offering a solution to reduce wrinkles and dryness. - **Targeted Skincare for 25-35 Age Group:** Deinde tailors its products specifically for individuals aged 25-35 dealing with early signs of aging, providing a targeted skincare solution. ### Who This Affects Most - **Skincare:** The skincare industry can further explore and implement science-backed solutions to address different signs of skin aging caused by inflammaging. - **Biotech:** Biotech companies like Debut can leverage their scientific expertise to develop innovative skincare products that target inflammaging and offer effective solutions. - **Beauty:** The beauty industry can incorporate science-backed skincare formulations like Deinde's products to meet the demand for effective anti-aging solutions among the 25-35 age group. ## Related on Trend Hunter - [Inclusive Supercharged Skincare](https://www.trendhunter.com/trends/deau.md) - [Barrier-Boosting Whipped Cleansers](https://www.trendhunter.com/trends/purifying-whipped-cleanser.md) - [Inflammaging Serums](https://www.trendhunter.com/trends/inflammaging-skin-solution.md) - [Revitalizing Melanin-Targeted Skincare](https://www.trendhunter.com/trends/brownkind.md) - [Scientifically Inspired Skincare Brands](https://www.trendhunter.com/trends/premium-skincare-brand.md) - [Accessible Science-Led Skincare](https://www.trendhunter.com/trends/dove-regenerative.md) - [Clean Medical-Grade Skincare](https://www.trendhunter.com/trends/skinformed-skincare.md) - [Scientist-Founded Skincare Brands](https://www.trendhunter.com/trends/pareva-beauty.md) - [Science-Led Teen Skincare](https://www.trendhunter.com/trends/indu-teen-skincare.md)