# Deep Fried Pepsi Fashionable Fair Fritter By Trend Huntress | Published 2007-08-20 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/deep-fried-pepsi-fashionable-fair-fritter References: [youtube](http://youtube.com/watch?v=xkQc9af6mNg) When the Indiana State Fair decided to ban trans-fats, the new buzzword to relieve "zero net carbs" of it's diet fad duties, it didn't stop the proliferation of deep-fried foods. If anything, food vendors got more creative. Fried Snickers bars and fried twinkies were only the tip of the iceberg. This year the hot item was [deep-fried Pepsi](https://www.trendhunter.com/trends/fried-pickle-taco). They infused dough with [Pepsi Cola](https://www.trendhunter.com/trends/pepsi-karaage-senyo-cola) and Pepsi syrup, deep fried it, and served it on a toothpick with Pepsi syrup drizzled over it and a flurry of confectionery sugar. The sweet treat was a hit. The vendor was skewering dough balls at a rate of 3200 a day. So the question remains... Will Deep Friend Pepsi surpass Deep Fried Coke? ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 89% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### Key Themes Behind This Trend - **Deep-fried Beverages:** Opportunity for food vendors to innovate and offer unique, deep-fried beverage treats. - **Creative Fair Food:** Opportunity for entrepreneurs to come up with unique and unconventional food options for fairs and festivals. - **Fair Food Frenzy:** Opportunity for marketing and promoting fair food as a popular and trendy food scene. ### Where This Applies - **Food and Beverage:** Opportunity to innovate and improve fair and festival food options with unique and unconventional recipes and preparations. - **Event Management:** Opportunity for event planners to create unique and memorable fair experiences by incorporating unconventional food offerings like deep-fried beverages. - **Marketing and Advertising:** Opportunity to promote and advertise fair food as a popular and trendy food scene, attracting foodies and food enthusiasts alike. ## Related on Trend Hunter - [Dippable Funnel Cake Fries](https://www.trendhunter.com/trends/funnel-cake-fries-dish.md) - [Fair-Exclusive Deep-Fried Pizzas](https://www.trendhunter.com/trends/pizza-pizza-doritos-pickle-pizza.md) - [Pickle-Flavored Candy Floss](https://www.trendhunter.com/trends/pickle-cotton-candy.md) - [Sweet Funnel Cake Fries](https://www.trendhunter.com/trends/new-funnel-cake-fries.md) - [Cuisine-Specific Colas](https://www.trendhunter.com/trends/pepsi-karaage-senyo-cola.md) - [Limited-Time Pickle Menus](https://www.trendhunter.com/trends/kfc-pickled-menu.md) - [Celebratory Soda Diners](https://www.trendhunter.com/trends/the-125-pepsi-diner.md) - [Remixed Flavor Snack Products](https://www.trendhunter.com/trends/pepsico-flavor-swap.md) - [Pickle QSR Chicken Menus](https://www.trendhunter.com/trends/pickled-menu.md)