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# Fatty Fried Breakfasts
The 'Deep-Fried Cereal' Hits a Whole New Level

By Jennifer Gosnell | Published 2012-06-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/deep-fried-cereal
References: [laughingsquid](http://laughingsquid.com/deep-fried-breakfast-cereal-debuted-at-san-diego-county-fair/) & [chickencharlies](http://www.chickencharlies.com/)

First came deep-fried chicken, then [ice cream](https://www.trendhunter.com/trends/frosted-flakes-cookies-creme-milkshake) and now deep-fried cereal. Hitting a whole new level of artery-clogging creativity, the breakfast cereal is a particularly interesting find. Debuting at the San Diego County Fair, the 'Chicken' vendor Charlie Boghosian made his big deep-fried cereal unveiling to the general public. The Trix and [Cinnamon Toast Crunch](https://www.trendhunter.com/trends/cinnamon-toast-crunch-bacon) creations are only the beginning of his 'Totally Fried Cereal' collection.

In an age of health-conscious eating, carnivals and fairs are a place where people go to indulge in deep-fried marsbars, elephant ears and now deep-fried breakfast goods. The actual cereal balls are coated with fried breads and molded into a kind of cereal pouch that contains your cereal brand of choice, which gets thrown into the deep fryer to satisfy any and all fatty cravings.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 13% | Activity: 18% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Deep-fried Breakfasts:** The rise of deep-fried cereal and other indulgent breakfast items presents an opportunity for innovative twists on traditional breakfast foods.
- **Indulgent Fair Foods:** Carnivals and fairs are becoming a haven for indulgent deep-fried treats, opening doors for creative and unique fair food innovations.
- **Alternative Cereal Formats:** The deep-fried cereal pouches demonstrate a demand for new and unconventional ways to enjoy breakfast cereals, paving the way for innovative cereal formats.

### Industries Being Reshaped

- **Food and Beverage:** The deep-fried breakfast trend creates opportunities for food companies to develop new cereal-based products or collaborate with vendors to offer innovative fair food options.
- **Event and Carnival:** Event organizers and carnival owners can capitalize on the popularity of indulgent fair foods by showcasing deep-fried breakfast items and partnering with vendors to offer unique culinary experiences.
- **Breakfast Food:** The deep-fried cereal trend can inspire breakfast food companies to explore new ways to package and present their cereals, catering to consumers seeking indulgent and unconventional breakfast options.

## Related on Trend Hunter

- [Cereal-Coated Fries](https://www.trendhunter.com/trends/honey-bunches-of-oats-chocolate.md)
- [Cereal-Inspired Ice Creams](https://www.trendhunter.com/trends/cerealinspired-ice-cream.md)
- [Sweet Breakfast Cereals](https://www.trendhunter.com/trends/frosted-flakes.md)
- [Limited-Edition Savory Cereals](https://www.trendhunter.com/trends/deliveroo-launches.md)
- [Crème-Filled Cereal Squares](https://www.trendhunter.com/trends/loaded-cereal.md)
- [Nostalgic Keto-Friendly Cereals](https://www.trendhunter.com/trends/incredibowl.md)
- [Cinnamon-Bacon Cereals](https://www.trendhunter.com/trends/cinnamon-toast-crunch-bacon.md)
- [Sundae-Flavored Breakfast Cereals](https://www.trendhunter.com/trends/crispy-rice-cereals.md)
- [Apple Fritter Breakfast Cereals](https://www.trendhunter.com/trends/apple-fritter-cereal.md)
