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# Friend-Making Brooches
Dorota Pankowska's Decorative Pin Uses a Poke to 'Add Friend'

By Laura McQuarrie | Published 2015-04-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/decorative-pin
References: [designtaxi](http://designtaxi.com/news/374963/Cute-Add-Friend-Lapel-Pin-Brings-Facebook-Into-The-Real-World/) & [dorithegiant](http://www.dorithegiant.com/2014/11/add-me-facebook-lapel-pins.html)

Inspired by a user's ability to instantly add friends on [Facebook](https://www.trendhunter.com/trends/noplace-app), Toronto-based designer Dorota Pankowska created a lapel pin that would encourage [social interaction](https://www.trendhunter.com/trends/is-this-seat-taken-campaign) the same way in the physical world. In order to see the text written on the tiny pin, you'd actually need to be face-to-face with the person wearing it—unlike making a connection with someone new on most social media sites. This comical pin would make a cute conversation starter, especially since it opens people up to the possibility of making a new friend as a result of noticing it.

By calling out for opportunities to make new friends and followers with [buttons, t-shirts](https://www.trendhunter.com/trends/cool-to-connect-1), counters and other attention-grabbing objects, social media is making the transition to the physical world.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 30% | Activity: 39% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Physical-social Integration:** The trend of incorporating physical elements into social interactions creates opportunities for innovative designs like Dorota Pankowska's friend-making brooches.
- **Human-technology Interaction:** Designers are exploring ways to bridge the gap between digital and physical experiences, such as using interactive pins to spark real-world connections.
- **Offline Networking Tools:** Products that facilitate face-to-face interactions, like Pankowska's lapel pin, are becoming popular as people seek to establish meaningful connections in the real world.

### Sectors Adopting This

- **Fashion Accessories:** The fashion industry can tap into the trend of friend-making brooches by creating unique and eye-catching designs that promote offline interactions.
- **Social Media:** Social media platforms can explore opportunities to expand their presence in the physical world by incorporating innovative physical products that enhance social interactions.
- **Event Networking:** The event industry can leverage friend-making brooches as a tool to facilitate networking and establish connections among attendees at conferences, trade shows, and other events.

## Related on Trend Hunter

- [AI Companionship Necklaces](https://www.trendhunter.com/trends/friend.md)
- [Counter-Loneliness Social Spaces](https://www.trendhunter.com/trends/friendship-corner.md)
- [Interest-Based Social Networking](https://www.trendhunter.com/trends/phnk.md)
- [Galactic-Inspired Stationary Pins](https://www.trendhunter.com/trends/planet-pins.md)
- [Dedicated Social Media Devices](https://www.trendhunter.com/trends/twitter-3d-gadget.md)
- [Advanced Contextual Awareness Wearables](https://www.trendhunter.com/trends/humane-ai-pin.md)
- [AI-Enhanced Wearable Pins](https://www.trendhunter.com/trends/humane-ai.md)
- [Friendship-Focused Election Campaigns](https://www.trendhunter.com/trends/the-friendship-bus.md)
- [Event-Focused Smart Badges](https://www.trendhunter.com/trends/proxfinity-cue.md)
