# Deceptively Offensive Cards Heather Abbott Cleverly Disguises Loving Heartfelt Messages By Meghan Young | Published 2014-07-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/deceptively-offensive-cards References: [psfk](http://www.psfk.com/2014/07/disgusting-disguised-greeting-cards.html) & [etsy](https://www.etsy.com/shop/FINCHandHARE) Sometimes to really send a meaningful message, a person needs to get people's attention in a mean way; enter these deceptively offensive cards. Right off the get go, the greeting cards say something truly terrible about the receiver such as, 'You are awful,' 'You are just so old' and, the winner, 'I might pee on you.' Yet once these deceptively offensive cards are opened, these once hurtful words are strung into a larger, nicer and more loving message about the receiver. Designed by Heather Abbott for FINCHandHARE, the greeting cards are relatively simple and direct, which matches the initial messages. With [bold typography and bright colors](https://www.trendhunter.com/trends/its-not-the-thought-that-counts), people will cherish these deceptively offensive cards for many moons to come. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 90% | Activity: 89% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Deceptive Greeting Cards:** Opportunity for creating unexpected experiences and emotional impact with greeting cards. - **Meaningful Messages:** Increasing demand for cards that deliver honest yet loving messages in a unique and unconventional way. - **Bold Typography:** Growing popularity of bold typography in the greeting card industry to grab attention and convey messages effectively. ### Sectors Adopting This - **Greeting Cards:** Disruptive innovation opportunity in the greeting card industry by combining offensive and heartfelt messages. - **Design and Stationery:** Opportunity for designers and stationery businesses to explore new card designs that challenge traditional norms and create emotional connections. - **Printing and Packaging:** Innovative printing and packaging solutions required to deliver the surprise element in deceptively offensive cards while maintaining quality and aesthetics. ## Related on Trend Hunter - [Sporty Sympathy Cars](https://www.trendhunter.com/trends/fireball-footbawl-cards.md) - [Redesigned Father's Day Cards](https://www.trendhunter.com/trends/fathers-day-redesign.md) - [Insulting Card Games](https://www.trendhunter.com/trends/winsults-roasting-card-game.md) - [Candid Mother's Day Cards](https://www.trendhunter.com/trends/mothers-day-card-collection.md) - [Phygital Greeting Cards](https://www.trendhunter.com/trends/gift-card-greetings.md) - [Convenient Online Greeting Cards](https://www.trendhunter.com/trends/happy-tree-cards.md) - [Greeting-Card-Inspired Soda Cans](https://www.trendhunter.com/trends/holiday-can-cards.md) - [Fued-Inspired Christmas Cards](https://www.trendhunter.com/trends/moonpig.md) - [Nostalgic Hidden Image Cards](https://www.trendhunter.com/trends/hidden-image-magical-birthday-card.md)