# Blank Books 'Everything Men Know about Women' Makes a Cheeky Gift Idea By Howard Wu | Published 2009-06-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/deceptive-book-marketing-everything-men-know-about-women References: [eatliver](http://eatliver.com/i.php?n=4449) Without even an attractive photo or cartoon, the book “Everything Men Know About Women” by psychologist Dr. Alan Francis is pretty good for a quick laugh. For those hoping to learn (or be entertained) about what men know about women through book knowledge, this compilation of [blank pages](https://www.trendhunter.com/trends/worlds-simplest-journalling-guide) would be a decent [gag gift](https://www.trendhunter.com/trends/its-not-the-thought-that-counts) if the price was reasonable, but not much more. In some instances, this book might be pretty accurate… or maybe the pages were left blank for note taking and doodling? Any thoughts? ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 16% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### What's Driving This Trend - **Blank Trend:** The trend of blank books with humorous or satirical titles that serve as novelty gifts. - **Gag Gift Trend:** The trend of books with humorous or satirical titles that are marketed as gag gifts. - **Humor Trend:** The trend of more consumers seeking out humorous and light-hearted products. ### Who This Affects Most - **Gifts and Novelties Industry:** The gifts and novelties industry can capitalize on the trend of blank and satirical books as novelty gifts. - **Publishing Industry:** The publishing industry can capitalize on the trend of books with humorous or satirical titles that serve as gag gifts. - **Stationery Industry:** The stationery industry can capitalize on the humor trend by offering more humorous and novelty paper products. ## Related on Trend Hunter - [Male-Targeted Yoga Books](https://www.trendhunter.com/trends/yoga-for-the-inflexible-male.md) - [Humorous Parenting Guides](https://www.trendhunter.com/trends/eat-pray-cry.md) - [Women's Healthcare Books](https://www.trendhunter.com/trends/equal-research-day.md) - [Book-Shaped Toolkits](https://www.trendhunter.com/trends/the-hot-girl-toolkit.md) - [Vibrant Unwinnable Board Games](https://www.trendhunter.com/trends/no-worries-if-not.md) - [Cheeky Parenting Prostration Books](https://www.trendhunter.com/trends/horizontal-parenting.md) - [Dad Jokes Party Games](https://www.trendhunter.com/trends/laughing-at-dad-jokes.md) - [Personality-Forward Bookmark Designs](https://www.trendhunter.com/trends/humdrum-paper.md) - [Cheekily Creative Bookmarks](https://www.trendhunter.com/trends/illustrated-bookmarks.md)