# Whisky Advent Calendars This Adult December Calendar Offers a Different Liquor Sample Each Day By M | Published 2015-11-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/december-calendar References: [werd](http://www.werd.com/32202/2015-whisky-advent-calendar/) & [masterofmalt](https://www.masterofmalt.com/distilleries/drinks-by-the-dram/) Advent calendars aren't only for children as this [whisky december calendar box set](https://www.trendhunter.com/trends/wine-advent-calendar-collection) by Drinks By the Dram showcases. The artful packaging offers one sample of high-quality of whisky per day until Christmas. Drinks by the Dram's holiday calendar comes in a stylish cardboard box complete with minimalist black and red designs of ornaments and a snowy town. The box is filled with 24 different cut out flaps that open up to reveal a different [sample of liquor](https://www.trendhunter.com/trends/cocktail-advent-calendar) to enjoy. The samples are packaged in sleek glass vials with black caps including a description of that day's whisky flavor. Many brands are turning to creating [advent calendars for the holidays](https://www.trendhunter.com/trends/luxurious-holiday-advent-calendars) to offer consumers a fun and festive way to sample a wide variety of their products. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 55% | Activity: 67% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Whisky Advent Calendars:** Opportunity for drinks companies to create innovative advent calendars for adults, offering a unique and enjoyable way to sample their products. - **Holiday Packaging Design:** Opportunity for design companies to create stylish and attractive packaging for advent calendars, enhancing the overall consumer experience. - **Variety Sampling Experiences:** Opportunity for brands across industries to create sampling experiences that allow consumers to explore a wide range of products in a fun and interactive way. ### Who This Affects Most - **Beverage:** Opportunity for beverage companies to innovate in the advent calendar space, providing unique and curated sampling experiences. - **Packaging:** Opportunity for packaging companies to collaborate with brands in creating visually appealing and functional advent calendar designs. - **Consumer Goods:** Opportunity for consumer goods companies to develop creative and engaging sampling experiences, leveraging the advent calendar concept for their products. ## Related on Trend Hunter - [Spirit-Filled Advent Calendars](https://www.trendhunter.com/trends/craft-gin-advent-calendar.md) - [Boozy Christmas Cocktail Packs](https://www.trendhunter.com/trends/12-cocktails-of-christmas.md) - [Premium Bourbon Advent Calendars](https://www.trendhunter.com/trends/bourbon-advent-calendar.md) - [Worldly Wine Advent Calendars](https://www.trendhunter.com/trends/wine-advent-calendars.md) - [Moonshine Advent Calendars](https://www.trendhunter.com/trends/moonshine-advent-calendar.md) - [Luxurious Treat Advent Calendars](https://www.trendhunter.com/trends/cartwright-butler.md) - [Pink Gin Advent Calendars](https://www.trendhunter.com/trends/pink-gin-advent-calendar.md) - [Premium Candy Advent Calendars](https://www.trendhunter.com/trends/anthon-berg-advent-calendars.md) - [Non-Alcoholic Advent Calendars](https://www.trendhunter.com/trends/nonalcoholic-advent-calendars.md)