# Record Label Cannabis Pivots
Snoop Dogg Directs Death Row Records to Death Row Cannabis

By Kalin Ned | Published 2023-03-06 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/death-row-cannabis
References: [okayplayer](https://www.okayplayer.com/culture/snoop-dogg-launches-death-row-cannabis.html)

Death Row Cannabis is the brand-new cannabis brand from the historic Death Row Records. Having recently launched, this product is a result of rapper Snoop Dogg's entrepreneurial prowess who now owns and operates the record label.

Death Row Cannabis' first foray into the industry is cannabis flower. The goods are sourced from Cali Supply Co. by AK. For those who might not be familiar, this is "a respected West Coast legacy cultivator and industry heavyweight." The packaging of Death Row Cannabis is a take on Death Row Records' iconic logo. The signature prisoner, however, is holding a joint. Additionally, Snoop Dogg plans to release diamond-infused pre-rolls in the future, which will surely allow the brand to stand out on the market.

Image Credit: Death Row Records