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# Comic Book Character Cereals
Quaker Just Released New DC Strong Berry Cap'n Crunch Cereal

By Katherine Pendrill | Published 2022-07-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/dc-strong-berry-capn-crunch
References: [brandeating](https://www.brandeating.com/2022/07/new-dc-super-hero-themed-cap-n-crunch-and-instant-quaker-oats-varieties-arrive.html)

![Comic Book Character Cereals](https://cdn.trendhunterstatic.com/thumbs/483/dc-strong-berry-capn-crunch.jpeg)

Starting your day with cereal and some comics has taken on a whole new meaning with the debut of the new DC Strong Berry Cap'n Crunch.

[Quaker](https://www.trendhunter.com/trends/orange-creampop-crunch-cereal) recently teamed up with [DC Comics](https://www.trendhunter.com/trends/bazooka-bubble-gum-and-dc-comics) to create a [superhero-themed Cap'n Crunch cereal](https://www.trendhunter.com/trends/cap-crunchs-mystery-crunch). The new cereal features red, yellow, and blue berry-flavored cereal pieces shaped like Superman and Supergirl's signature chest emblem. The cereal also comes in two different packages: one with Superman on the front and one with Supergirl on the front.

Alongside the new DC Strong Berry Cap'n Crunch cereal, Quaker has also released two new comic-themed packets of instant oats. The new DC Instant Quaker Oats come in a Gotham City S'mores flavor with Superman on the package and a Strawberry Banana flavor with Supergirl on the package,

Image Credit: Quaker

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 66% | Activity: 78% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Superhero-themed Cereals:** Creating cereals with superhero themes can attract younger demographics and invoke nostalgia among older customers, creating a unique market opportunity.
- **Collaborations Between Food Companies and Pop Culture Brands:** Partnering with pop culture brands can help food companies appeal to the fandom of a certain audience, expanding their market and sales.
- **Novelty Flavors in Cereals:** Innovative and unusual flavor combinations, such as fruity, chocolatey and nutty flavors, in cereals can provide new sensations for customers and distinguish products from competitors.

### Who This Affects Most

- **Food Manufacturing:** Food manufacturing industries can explore collaborations with pop culture brands to create unique and attractive products that could expand their social media reach and influence customers' purchasing decisions.
- **Advertising and Marketing:** Marketers and advertisers can explore innovative and creative ways to advertise and market cereals with superhero themes or novelty flavors, maximizing their appeal to different segments of the population.
- **Retail:** Retailers can profit from increasing the visibility and promotion of novelty cereals and partnering with food manufacturers that create innovative and high-quality products and packaging.

## Related on Trend Hunter

- [Superhero Cereal Branding](https://www.trendhunter.com/trends/marvel-studios-thunderbolts-wheaties.md)
- [60s Superhero Cereal Branding](https://www.trendhunter.com/trends/general-mills-and-marvel-studios.md)
- [Superhero-Themed Cereal Boxes](https://www.trendhunter.com/trends/cinnamon-toast-crunch-1.md)
- [Superhero-Branded Cereals](https://www.trendhunter.com/trends/wheaties-x-marvels-spiderman-2.md)
- [Chocolate Bar-Inspired Cereals](https://www.trendhunter.com/trends/kit-kat-cereal.md)
- [Superhero Cookie Flavors](https://www.trendhunter.com/trends/keebler-strong-berry-fudge-stripes-cookies.md)
- [Refreshed Cereal Mascots](https://www.trendhunter.com/trends/fourstripe-jacket.md)
- [Classic Superhero-Inspired Donuts](https://www.trendhunter.com/trends/krispy-kreme-hungry-for-heroes.md)
- [Superhero QSR Meal Menus](https://www.trendhunter.com/trends/dairy-queen-x-superman-menu.md)
