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# Couture Shakespearean Editorials
Mariacarla Boscono Stars in This Dazed Digital SS 2014 Issue

By Vasiliki Marapas | Published 2014-04-20 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/dazed-magazine-ss-2014
References: [wearesodroee](http://wearesodroee.com/2014/04/16/act-one/) & [dazeddigital](http://www.dazeddigital.com/)

Mariacarla Boscono makes her [stage debut](https://www.trendhunter.com/trends/jisoo-dior) for the 'Act One' editorial in Dazed Magazine's SS 2014 issue. If we're to believe Shakespeare, "All the world's a stage, And all the men and women merely players." That may or may not be true, but either way, Boscono is killing her part.

Fashion editor Panos Yiapanis brought the drama, dressing Boscono in a series of [theatrical looks](https://www.trendhunter.com/trends/the-tiger) fit for a Shakespearean stage. This means [layers of ruffled plaid](https://www.trendhunter.com/trends/maison-amorys-gingham-edit), tons of sequins and tweed-infused tights. Makeup artist Lynsey Alexander used pale face makeup and a red lip to add to the sensational, breath-taking stage effect. Finally, hair stylist Syd Hayes styled Boscono's hair into an unkempt mane going in many different directions.

Photographer Willy Vanderperre captured the star-in-the-making for Dazed Digital SS 2014.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 98% | Activity: 82% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Theatrical Fashion:** Opportunities for fashion brands to incorporate more dramatic elements into their designs for runway shows and editorials.
- **Shakespearean Influences:** Potential for fashion and beauty brands to draw inspiration from Shakespearean dramas in their advertising campaigns and social media content.
- **Visual Storytelling:** Growing trend of fashion editorials using theatrical and dramatic elements to tell stories with their images.

### Where This Applies

- **Fashion:** Fashion brands can use elements of Shakespearean drama and theatrical fashion to differentiate themselves from competitors.
- **Beauty:** Beauty brands can create makeup and hair tutorials featuring dramatic looks inspired by Shakespearean characters.
- **Publishing:** Fashion publications can explore concepts related to Shakespearean drama and theatrical fashion to create fresh editorial content.

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