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# Fluorescent Fashion Editorials
Dazed & Confused's Electrifying Romain Kremer Feature

By mediterranean | Published 2009-05-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/dazed-confused-romain-kremer
References: [homotography.blogspot](http://homotography.blogspot.com/2009/05/awesomeness-of-romain-kremer-in-dazed.html)

Dazed & Confused magazine continues to push the envelope of fashion and photography in their new June 2009 issue.

The issue features an unusual fashion editorial showcasing the eccentric fashion of the [Fall/Winter 2009 Romain Kremer menswear collection](https://www.trendhunter.com/trends/khaotique-noir).

The outlandish designs are accentuated with equally outlandish photography by Pierre Debusschere with styling/fashion direction by Nicola Formichetti. The result is pure magic.

Check out more fascinating Dazed & Confused features below.

**Implications** - One of the best ways a company or brand can generate interest in their new products is by highlighting [avant-garde styles](https://www.trendhunter.com/trends/hm-x-glenn-martens) and creations in their collection. By luring consumers in with an outlandish 'big idea,' a company can co-promote their more traditional and mainstream products to consumers initially drawn in by their curiosity of the avant-garde.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 66% | Activity: 97% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Avant-garde Fashion:** Opportunities for brands to generate interest in their new products by highlighting avant-garde styles and creations in their collections.
- **Fashion Photography:** Potential for innovative approaches in fashion photography to enhance the visual impact of fashion editorials and advertisements.
- **Fashion Magazine Publishing:** The exploration of boundary-pushing fashion editorials in publication layouts and design to captivate readers and stand out in the market.

### Where This Applies

- **Fashion:** Fashion brands can utilize avant-garde styles to attract consumers initially drawn in by curiosity, and then promote their more traditional and mainstream products.
- **Photography:** Photographers can experiment with innovative techniques and styles to create captivating fashion editorials.
- **Publishing:** Fashion magazines and publications can incorporate boundary-pushing editorial layouts and design to engage and captivate their readership.

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