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# Travel-Friendly Summer Styles
Houdini Unveils the Functional Daybreak Jacket and Weather Shorts

By Grace Mahas | Published 2020-08-06 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/daybreak-jacket
References: [houdinisportswear](https://houdinisportswear.com/en-us)

Houdini, the Stockholm-based outdoor apparel company dedicated to "recycling, renting, repairing and reusing our way to a new, sustainable outdoor industry," recently unveiled two new functional pieces: the Daybreak Jacket and Weather Shorts.

The Houdini Daybreak Jacket, available in Willow Green, Sunny May, Blue Illusion, True Black, and Deeper Green colorways, was designed to offer a full range of motion for hiking, climbing, or biking. Made with a combination of low weight and [light weather protection](https://www.trendhunter.com/trends/pieces-for-rainy-days), this piece is incredibly versatile.

The Houdini Weather Shorts, on the other hand, are a versatile option for any [summer adventure](https://www.trendhunter.com/trends/hh118389225-2) and are available in both Blue Illusion and True Black colorways. Made from 70% [recycled fibers](https://www.trendhunter.com/trends/m10-anorak), the ultra-lightweight, quick-drying shorts can be recycled at their end of life.

Image Credit: Houdini

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 77% | Activity: 63% | Freshness: 9%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Sustainable Outdoor Apparel:** Houdini's focus on recycling and reusing materials in their outdoor clothing presents disruptive innovation opportunities for the sustainable fashion industry.
- **Functional Outdoor Gear:** The functional design and versatility of Houdini's Daybreak Jacket and Weather Shorts opens up disruptive innovation opportunities for the outdoor gear industry, catering to adventure enthusiasts.
- **Recycled Fiber Fashion:** Houdini's use of 70% recycled fibers in their Weather Shorts reflects a growing trend in the fashion industry towards sustainable, eco-friendly materials.

### Who This Affects Most

- **Outdoor Apparel:** The outdoor apparel industry can leverage Houdini's functional and sustainable designs to create disruptive innovations that appeal to environmentally-conscious consumers.
- **Outdoor Gear:** Houdini's Daybreak Jacket and Weather Shorts introduce disruptive innovation opportunities for the outdoor gear industry by providing versatile and high-performance options for outdoor enthusiasts.
- **Fashion:** Houdini's use of recycled fibers in their Weather Shorts showcases a disruptive innovation opportunity for the fashion industry to incorporate sustainable materials into their products.

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