# Dia de los Muertos Toys Day of the Dead Living Dead Dolls Are a Macabre Way to Celebrate By John Charles | Published 2010-09-27 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/day-of-the-dead-living-dead-dolls References: [mezcotoyz](http://www.mezcotoyz.com/products/ldd_020.asp) & [mezcotoyz](http://www.mezcotoyz.com/products/ldd_020.asp) You wouldn’t normally expect to find dolls with names like Santaria or El Luchador Muerto in your local toy store, but thanks to one New York toy company you can -- at least, for a little while. The Living Dead Dolls have turned their attention to the holiday and given it their own darkly unique twist. Inspired by the [colorful sugar skulls](https://www.trendhunter.com/trends/sugar-skull-shape-sugar-cookie-dough) that are a focal point of the holiday, [Mezco Toyz](https://www.trendhunter.com/trends/scream-vi) created five unique [Day of the Dead-themed figures](https://www.trendhunter.com/trends/lush-2025-da-de-muertos) for its 20th series of Living Dead Dolls and a crimson and black variant series of the dolls that's limited to 300 sets. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 82% | Activity: 64% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What Makes This Trend Stand Out - **Day of the Dead-themed Toys:** The trend for macabre toys is growing, offering opportunities for companies to innovate on traditional holidays. - **Limited Edition Toy Series:** Creating limited edition series offers opportunities for companies to create exclusivity and drive demand for collectibles. - **Inspired by Cultural Festivals:** Drawing inspiration from cultural festivals creates opportunities for companies to incorporate cultures and traditions into their products. ### Sectors Adopting This - **Toy Manufacturing:** Toy manufacturers can capitalize on the trend for macabre toys, including limited edition series inspired by cultural festivals. - **Collectibles Market:** The collectibles market can benefit from the trend for limited edition toy series inspired by cultural festivals. - **Cultural Festivals and Traditions:** Cultural festivals and traditions can be incorporated into products, including toys, to broaden their appeal and attract new consumers. ## Related on Trend Hunter - [Collectible Mexican Holiday Dolls](https://www.trendhunter.com/trends/barbie-2023-da-de-muertos-doll.md) - [Fashionable Zombie Dolls](https://www.trendhunter.com/trends/zombaes-critter-chaos.md) - [Celebratory Tex-Mex Meal Kits](https://www.trendhunter.com/trends/old-el-paso-day-of-the-dead.md) - [Charming Creepy Collectibles](https://www.trendhunter.com/trends/deddy-bears.md) - [Mexican Holiday-Inspired Packaging](https://www.trendhunter.com/trends/chef-merito.md) - [Halloween Countdown Doll Designs](https://www.trendhunter.com/trends/12-days-of-halloween-set.md) - [Mexican Tradition-Inspired Timepieces](https://www.trendhunter.com/trends/timex-day-of-the-dead-weekender.md) - [Mexican Holiday-Branded Sodas](https://www.trendhunter.com/trends/manzanita-sol.md) - [Spooky TV Series Dolls](https://www.trendhunter.com/trends/wednesday-addams-collection.md)