# Glow-Boosting Smoothies JUS by Julie's 'Day Glow' is Packed with Vitamin A, C and Fiber By Laura McQuarrie | Published 2017-09-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/day-glow References: [jusbyjulie](https://www.jusbyjulie.com/collections/bottles/products/day-glow) 'Day Glow' is a vitamin-rich [bottled smoothie beverage](https://www.trendhunter.com/trends/froosh) from Jùs by Julie that is made with just four simple ingredients: carrot, apple, pineapple and rice milk. The non-GMO, vegan, Kosher, gluten-free and dairy-free formula is said to have "over 200% of your daily Vitamin A," to promote a healthy glow from the inside out, as well as Vitamin C and fiber. While there are many [beauty beverages](https://www.trendhunter.com/trends/natures-sunshine-1) available on the market that are enriched with additives, this smoothie from Jùs by Julie takes a simpler approach that only spotlights nature's goodness and the many benefits that [plant-based foods](https://www.trendhunter.com/trends/sunrise-greens) can offer. With the rise of plant-based eating, many health-conscious consumers are now interested in approaching their beauty routines in an entirely new way, most notably by reshaping their relationships with food. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 4% | Activity: 18% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Plant-based Beauty:** As more consumers seek natural solutions for beauty, there is an opportunity for the beauty industry to incorporate plant-based ingredients and promote them as a healthier alternative to traditional beauty products. - **Simpler Formulations:** Jùs by Julie's 'Day Glow' shows the potential for food and beverage companies to create simpler formulations that focus on natural ingredients, with fewer additives and preservatives. - **Functional Beverages:** With the demand for functional beverages on the rise, companies can create products that promote health and wellness by incorporating ingredients that offer a range of benefits. ### Who This Affects Most - **Food and Beverage:** As consumers become more health-conscious, there's an opportunity for food and beverage companies to create products that promote beauty and overall wellness. - **Beauty and Personal Care:** With the trend towards plant-based beauty solutions, the beauty and personal care industry can incorporate more natural ingredients in their products, promoting them to consumers as an alternative to traditional beauty products. - **Health and Wellness:** The rise in functional beverages and interest in plant-based eating is an opportunity for the health and wellness industry to promote products that offer specific health benefits and promote overall wellbeing. ## Related on Trend Hunter - [Beauty-Supporting Smoothies](https://www.trendhunter.com/trends/island-glow.md) - [Plant-Based Beauty Shots](https://www.trendhunter.com/trends/pressed-beauty-shot.md) - [Skin Glow-Promoting Smoothie Powders](https://www.trendhunter.com/trends/skin-glow-smoothie.md) - [Glow-Boosting Functional Beverages](https://www.trendhunter.com/trends/functional-elixirs.md) - [Glow-Boosting Smoothie Trucks](https://www.trendhunter.com/trends/glow-getter-smoothie-truck.md) - [Coconut-Based Green Smoothies](https://www.trendhunter.com/trends/green-glowup.md) - [Summery Beauty-Enhancing Treats](https://www.trendhunter.com/trends/glowup-sundae.md) - [Daily Greens Drinks](https://www.trendhunter.com/trends/daily-greens-drink.md) - [Youthfulness-Promoting Seven-Ingredient Supplements](https://www.trendhunter.com/trends/greens-powder.md)