# Livestreaming Bridal Channels The David's Bridal YouTube Live Channel Shares Special Moments 24/7 By Laura McQuarrie | Published 2021-05-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/davids-bridal-youtube-live-channel References: [prnewswire](https://www.prnewswire.com/news-releases/davids-bridal-announces-launch-of-new-youtube-live-channel-with-247-wedding-videos-301287993.html) & [youtube](https://www.youtube.com/watch?v=jo6DGYJT2WQ) [David's Bridal](https://www.trendhunter.com/trends/davids-bridal) launched the David's Bridal [YouTube](https://www.trendhunter.com/trends/brandcast) Live Channel as a streaming channel that offers around-the-clock content, inspiration and heartfelt moments. The channel showcases real wedding videos to help couples get excited for their own special day, and as Kelly Cook, Chief Marketing & It Officer at David's Bridal, says, "This, literally, is a 24 hour a day video channel full of love, joy, beauty, families, friends, and happiness." The streaming channel was created to respond to the fact that women are looking for wedding inspiration at all hours, including the middle of the night. With content that depicts real photographers, venues and couples, the [24/7 YouTube channel](https://www.trendhunter.com/trends/247-live-shopping) helps to showcase the work of those within the wedding industry, which promises to be especially valuable during a challenging few years. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 3% | Activity: 26% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Weddings](https://www.trendhunter.com/weddings) ## Key Themes ### Why This Trend Is Growing - **24/7 Livestreaming Channels:** There is an opportunity for other industries to create around-the-clock livestreaming channels that offer inspiration and valuable industry content. - **Real-life Content:** There is a trend towards showcasing real-life content in order to create more authentic connections with audiences. - **Mobile-accessible Streaming:** There is a growing demand for streaming channels that can be accessed on mobile devices to cater to those who are on-the-go. ### Industries Being Reshaped - **Event Planning:** Event planning companies can create livestreaming channels to showcase their work and offer inspiration and educational content for their audience. - **Travel and Tourism:** Travel and tourism companies can create 24/7 livestreaming channels that showcase different destinations, hotels, and attractions to inspire potential customers. - **Entertainment and Media:** Entertainment and media companies can create mobile-accessible livestreaming channels that offer behind-the-scenes content and exclusive access to industry events. ## Related on Trend Hunter - [24-Hour Wedding Customer Support](https://www.trendhunter.com/trends/davids-bridal.md) - [Bridal-Focused Retail Concepts](https://www.trendhunter.com/trends/bridal-shopping.md) - [Bridal On-Demand Delivery Partnerships](https://www.trendhunter.com/trends/bridal-ondemand-delivery.md) - [All-In-One Wedding Platforms](https://www.trendhunter.com/trends/davids-bridal-1.md) - [TV-Star Supported Bridal Campaigns](https://www.trendhunter.com/trends/kelsey-anderson.md) - [Luxury Bridal Designer Partnerships](https://www.trendhunter.com/trends/luxury-designer-marchesa.md) - [Upscale Bridal Concepts](https://www.trendhunter.com/trends/diamonds-pearls.md) - [Comprehensive Bridal Resale Programs](https://www.trendhunter.com/trends/bridal-resale-program.md) - [Revived Luxury Bridal Collections](https://www.trendhunter.com/trends/davids-bridal-3.md)