# High-Speed Soda Cans David Neff Gets Hot Shots of Cool Cokes for This Shoot By Michael Hines | Published 2010-01-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/david-neff References: [environmentalgraffiti](http://www.environmentalgraffiti.com/featured/high-speed-underwater-photography/19292) & [flickr](http://www.flickr.com/photos/davidneff/) David Neff has succeeded in making me thirsty. His [underwater high-speed photography](https://www.trendhunter.com/trends/lidris) is certainly something else. I’m the type of guy who is easily amused. Throwing things underwater and watching them go splash is a good day for me. David Neff took my love of throwing things underwater a step further and captured [Coke](https://www.trendhunter.com/trends/cocacola-family) cans and Crush bottles as they were being hurled into the depths. David Neff’s shots are simple which is why I like them. If you want to see more of his work check out the link below and show some love. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 70% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **High-speed Underwater Photography:** Opportunity for photographers to capture captivating and unique images underwater using high-speed techniques. - **Product Photography Innovation:** Opportunity to develop new techniques for capturing dynamic images of products in compelling and unconventional settings. - **Branding Through Visual Storytelling:** Opportunity for brands to create visually striking campaigns by incorporating unexpected settings and elements in their product photography. ### Where This Applies - **Photography:** Opportunity for photographers and photography studios to offer high-speed underwater photography services. - **Product Advertising:** Opportunity for product advertisers to differentiate their campaigns by utilizing high-speed underwater photography in their visuals. - **Creative Marketing:** Opportunity for brands to engage consumers through visually captivating campaigns that showcase their products in unique ways. ## Related on Trend Hunter - [Soda Brand Film Cameras](https://www.trendhunter.com/trends/pepsi-x-retrospekt.md) - [Augmented Soda Labels](https://www.trendhunter.com/trends/soda-labels.md) - [Adventure-Inspired Soda Cans](https://www.trendhunter.com/trends/destinos-venezuela.md) - [Canadian Creator-Approved Campaigns](https://www.trendhunter.com/trends/the-hacksmith.md) - [Retro Soda Collab Bottles](https://www.trendhunter.com/trends/sustainable-drinkware.md) - [Swimming-Themed Soda Campaigns](https://www.trendhunter.com/trends/this-is-my-taste-campaign.md) - [Mixed-Reality Cola Billboards](https://www.trendhunter.com/trends/3d-coca-cola-billboard.md) - [Artistic Multi-Beverage Ads](https://www.trendhunter.com/trends/cocacola-family.md) - [Fly-Attracting Seltzer Ads](https://www.trendhunter.com/trends/truly-hard-seltzer-ad.md)