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# Soccer Star Loungewear Lookbooks
The David Beckham H&M Bodywear Fall/Winter 2013 Line is Sporty

By Michael Hemsworth | Published 2013-08-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/david-beckham-hm-bodywear-fallwinter-2013
References: [highsnobiety](http://www.highsnobiety.com/2013/08/21/david-beckham-bodywear-for-hm-fall-winter-2013-lookbook/) & [hm](http://www.hm.com)

A seasoned gentleman to the fashion world, the [David Beckham H&M](https://www.trendhunter.com/trends/david-gandy-duvet-robe) Bodywear Fall/Winter 2013 line features some familiar styling with a variety of fresh options. Captured in a men's locker room, Beckham is seen in the lookbook sporting some of the key styles from the latest collection.

Beginning the collaboration back in 2012, the David Beckham H&M line of [lounge and underwear](https://www.trendhunter.com/trends/skims-mens) has gone on to relative success around the world for both sides of the fashion equation. From personal experience, the [line of loungewear](https://www.trendhunter.com/trends/uniqlo-loungewear) is well designed with the modern man in mind, so the David Beckham H&M Bodywear Fall/Winter 2013 lookbook release is sure to deliver a fresh set of options at prices that are set to move.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 88% | Activity: 78% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Athleisure Wear:** The success of David Beckham's H&M Bodywear line shows a growing trend of athletic-inspired fashion that merges comfort and style.
- **Celebrity Collaborations:** The partnership between David Beckham and H&M demonstrates the power of celebrity collaborations in promoting and expanding a brand's reach.
- **Seasonal Collections:** The release of each new seasonal collection from David Beckham and H&M creates a sense of anticipation and excitement among fashion-savvy consumers.

### Sectors Adopting This

- **Fashion and Apparel:** The success of David Beckham's H&M Bodywear line proves that there is a growing demand for fashionable and comfortable loungewear for men.
- **Sporting Goods:** The trend of athletic-inspired fashion and the cross-promotion of sports stars like David Beckham presents opportunities for the sporting goods industry to expand their product lines.
- **Marketing and Advertising:** The power of celebrity collaborations and the excitement generated by each new seasonal collection creates opportunities for marketing and advertising firms to help fashion brands capitalize on these trends.

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