# Vintage Monochromatic Photoshoots David Beckham for Esquire UK September 2012 is Dapper and Rustic By Sarah Robson | Published 2012-09-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/david-beckham-for-esquire-uk-september-2012 References: [designscene.net](http://www.designscene.net/2012/08/david-beckham-esquire-uk-september-2012.html) & [esquire](http://www.esquire.co.uk/) David Beckham for Esquire UK September 2012 proves that he's still got it. This soccer star has been photographed by Josh Olins for the upcoming cover story called 'Still in the Game.' David resembles an everyday guy as he fixes and rides his vintage motorcycle near a rundown barn. He is styled in casual clothes including jeans, knit sweaters, black boots, plaid shirts and a haute overcoat. After rupturing his Achilles tendon in March 2010, David has not been as visible in the professional soccer scene. He helped modify the English UEFA Euro qualifying squad in 2012, and he will forever be known as a superstar in the right midfield position. This new series rocks the upcoming cover of British Esquire. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 91% | Activity: 92% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Vintage Monochromatic Photoshoots:** Opportunity for fashion brands to create campaigns that evoke nostalgia and highlight the timeless appeal of vintage aesthetics. - **Dapper and Rustic Styling:** Opportunity for men's fashion retailers to embrace the combination of sophisticated and rugged elements in their designs and marketing strategies. - **Celebrity Endorsements in Print Media:** Opportunity for magazines and publications to collaborate with iconic figures like David Beckham to attract readership and create buzz around their content. ### Sectors Adopting This - **Fashion Brands:** Fashion brands can capitalize on the growing interest in vintage aesthetics by incorporating monochromatic styles into their collections. - **Men's Fashion Retailers:** Men's fashion retailers can leverage the dapper and rustic trend by curating collections that offer a blend of sophistication and ruggedness. - **Magazines and Publications:** Magazines and publications can enhance their appeal to readers by featuring celebrity endorsements, fostering brand recognition and attracting new subscribers. ## Related on Trend Hunter - [Athlete-Customized Luxe Cars](https://www.trendhunter.com/trends/fuoriserie-essentials.md) - [Soccer Star-Fronted Soda Campaigns](https://www.trendhunter.com/trends/thirsty-for-more-campaign.md) - [Athlete-Remixed Retro Football Boots](https://www.trendhunter.com/trends/predator-24-1.md) - [Evocative Evening Fragrances](https://www.trendhunter.com/trends/amber-breeze-eau-de-parfum.md) - [Soccer Star-Designed Workouts](https://www.trendhunter.com/trends/db45.md) - [Restaurant-Inspired Pasta Products](https://www.trendhunter.com/trends/barilla-al-bronzo-line.md) - [Naturalistic Amber-Forward Fragrances](https://www.trendhunter.com/trends/david-beckham-true-instinct.md) - [Singer-Led Fashion Campaigns](https://www.trendhunter.com/trends/pour-homme-and-neighborhood.md) - [Honey-Powered Fruit Snacks](https://www.trendhunter.com/trends/beeup.md)