# ESPY Awards Skits Justin Timberlake Smells David Beckham's Foot By mediterranean | Published 2008-07-21 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/david-beckham-espy-awards-justin-timberlake References: [victoriadavidbeckham.blogspot](http://victoriadavidbeckham.blogspot.com/2008/07/justin-timberlake-beckhams-espy-clip.html) & [justjared.buzznet](http://justjared.buzznet.com/2008/07/16/justin-timberlake-jessica-simpson-espy/) It's no easy feat to make Victoria Beckham, not only smile, but right out laugh in public. However, Justin Timberlake was able to do just that as the host of the 2008 ESPY Awards. No, it wasn't because of his witty jokes or funny skits, it involved him smelling [David Beckham's right foot](https://www.trendhunter.com/trends/speed-shopping). It was widely reported in the media that Justin gave the foot a kiss, but as you can see from the above Jimmy Kimmel interview, he just smelled it. Timberlake claimed he wanted to find out what a $250 Million smells like, in reference to Beckham's reported LA Galaxy fat check. And if you're wondering, David Beckham was wearing [Tom Ford shoes](https://www.trendhunter.com/trends/predator-24-1) at the moment of the sniff. When Timberlake wasn't smelling people's feet, he was impersonating Jessica Simpson in drag and other sports icons. And ofcourse it wouldn't be complete without a replay of his Janet Jackson nipplegate. Check out the gallery below for pictures from his 2008 ESPY Awards skits. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 94% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Celebrity Humor:** The trend of using celebrity humor to gain publicity and views. - **Sports Awards Shows:** The trend of using comedy to engage audiences at sports awards shows. - **Controversial Skits:** The trend of creating controversial skits to generate buzz and media attention. ### Where This Applies - **Entertainment Industry:** The entertainment industry can utilize this trend to create new programming and engage audiences. - **Sports Industry:** The sports industry can use humor and comedy to engage audiences and create unique experiences at events. - **Marketing and Advertising Industry:** This trend can be used to create memorable and attention-grabbing marketing campaigns. ## Related on Trend Hunter - [Sportwear Celebrity Fusion Tease](https://www.trendhunter.com/trends/skylrk-x-adidas.md) - [Kickoff Footwear Commercials](https://www.trendhunter.com/trends/skechers-big-game.md) - [Evocative Evening Fragrances](https://www.trendhunter.com/trends/amber-breeze-eau-de-parfum.md) - [Celebrity Super Bowl Commercials](https://www.trendhunter.com/trends/skechers-no-t.md) - [Soccer Star-Fronted Soda Campaigns](https://www.trendhunter.com/trends/thirsty-for-more-campaign.md) - [Athlete-Remixed Retro Football Boots](https://www.trendhunter.com/trends/predator-24-1.md) - [Sweat-Reducing Advisers](https://www.trendhunter.com/trends/no-sweat-predictor.md) - [Sweat-Themed Comedy Specials](https://www.trendhunter.com/trends/live-comedy-special.md) - [Athlete-Starring Footwear Campaigns](https://www.trendhunter.com/trends/speed-shopping.md)