# Olympian Romance Platforms The SportsSwipes Provides Dating Profiles of 2016 Rio Competitors By M | Published 2016-08-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dating-profile References: [notable](http://notable.ca/this-instagram-account-could-help-you-bang-an-olympian/) & [instagram](https://www.instagram.com/sportsswipe/?hl=en) SportsSwipe is an [Instagram](https://www.trendhunter.com/trends/likelike) platform that keeps track of the various athletes from the 2016 Rio Olympic games and their dating profiles on [Bumble](https://www.trendhunter.com/trends/adidas-and-bumble) and [Tinder Athletes](https://www.trendhunter.com/trends/tinder-solemates-challenge). The social media account tracks the updates on the competing athletes and shares the details of their profiles, as a way to keep fans aware of their social life. It is well-known that athletes often look up amongst themselves and cross different sport teams when visiting the Olympics, and platforms such as Bumble and Tinder allow them to do just that. The SportsSwipe lets fans in on what their profiles look like and who is actively seeking to hook-up by sharing screenshots of the profiles and the pictures shared. The otherwise private information is put into the public domain via social media. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 59% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Key Themes Behind This Trend - **Inter-sport Dating:** A new market for dating apps specifically designed for athletes to connect and date across different sports teams. - **Public Private Lives:** A trend of otherwise private information being shared on social media platforms for public consumption, driven by interest in celebrities and public figures. - **Celebrity-based Social Media Marketing:** Brands leveraging the popularity and social media presence of celebrities to market their products and services. ### Where This Applies - **Dating Apps:** Investing in creating dating apps that cater specifically to the needs of athletes and sports enthusiasts. - **Social Media Marketing:** Using social media platforms such as Instagram to leverage the popularity of celebrities to promote products and services. - **Sports Marketing:** Utilizing the interest generated by the Olympics and other sporting events to create marketing campaigns that capitalize on athlete star power. ## Related on Trend Hunter - [Dating App Running Clubs](https://www.trendhunter.com/trends/tinder-solemates-challenge.md) - [Social Media Dating Profiles](https://www.trendhunter.com/trends/likelike.md) - [Gym-Focused Dating App Badges](https://www.trendhunter.com/trends/adidas-and-bumble.md) - [No-Swipe Gen Z Dating Apps](https://www.trendhunter.com/trends/noswipe-dating-app.md) - [Fitness Buddy Finders](https://www.trendhunter.com/trends/swolemate.md) - [Singles-Only Running Events](https://www.trendhunter.com/trends/singlesonly-running-event.md) - [Dating-Style Bar Discovery Platforms](https://www.trendhunter.com/trends/bar-dating.md) - [Comedy-Inspired Dating Apps](https://www.trendhunter.com/trends/bantr.md) - [Rom-Com Dating App Campaigns](https://www.trendhunter.com/trends/tinder-it-starts-with-a-swipe.md)