# Laser-Active Product Coatings DataLase is Launching Clear-to-White Laser Coatings By Kanesa D | Published 2024-03-21 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/datalase References: [fdiforum.net](https://www.fdiforum.net/mag/launches/datalase-launch-new-laser-active-clear-to-white-coatings/) & [datalase](https://datalase.com/)  DataLase is proud to announce the launch of its innovative new range of colorless to white coatings designed for a wide array of packaging applications. This groundbreaking development utilizes biodegradable and sustainably sourced raw materials, aligning with the company's commitment to eco-friendly solutions. The newly introduced coatings offer exceptional versatility and performance, providing highly contrasting white prints at flexographic and gravure coat weights. These coatings deliver remarkable print quality even on challenging substrates like 12-micron PET and shrink film. Moreover, the range includes pad printable coatings, enabling direct-to-shape marking of objects such as bottles, caps, and closures. One key highlight of these coatings is their suitability for a diverse range of packaging formats, including folding cartons, flexible films, foils, pouches, and labels. They are designed to deliver high opacity, laser-sharp print quality, and QR code readability across a spectrum of lasers, including CO2, fiber, and UV. A full list of benefits for the DataLase coating is available online through the brand's website. Image Credit: DataLase ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 10% | Activity: 25% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Clear-to-white Laser Coatings:** Revolutionizing packaging applications with biodegradable materials and exceptional print quality for diverse substrates. - **Direct-to-shape Marking:** Enabling precise printing on objects like bottles, caps, and closures using pad printable coatings. - **QR Code Readability Across Laser Spectrum:** Ensuring high opacity and easy scanning of QR codes with CO2, fiber, and UV lasers on various packaging formats. ### Who This Affects Most - **Packaging Industry:** Incorporating eco-friendly coatings for enhanced print quality and versatility across different packaging materials. - **Printing Industry:** Exploring opportunities for direct-to-shape marking and high-opacity printing solutions using laser-active coatings. - **Manufacturing Industry:** Leveraging advancements in laser technology to improve readability and print quality on packaging materials for diverse product applications. ## Related on Trend Hunter - [Laser-Powered Coding Systems](https://www.trendhunter.com/trends/videojet-7920-uv-laser-marking-system.md) - [Paper-Based Packaging Coatings](https://www.trendhunter.com/trends/hyperbarrier.md) - [Personalized UV Varnishing Systems](https://www.trendhunter.com/trends/uv-coater.md) - [Innovative Integrated Laser Systems](https://www.trendhunter.com/trends/integrated-laser-system.md) - [Low Migration Inks](https://www.trendhunter.com/trends/low-migration-ink.md) - [Temperature-Activated Packaging Partnerships](https://www.trendhunter.com/trends/chromatic-technologies.md) - [Interactive Packaging Content](https://www.trendhunter.com/trends/smartlinks.md) - [Water-Inked Ovenable Packaging](https://www.trendhunter.com/trends/sirane.md) - [Advanced Printing Techniques](https://www.trendhunter.com/trends/custom-mylar-bags.md)